74% Of Local Companies Have At Least One Google Review

A single review is far from sufficient to enhance your website's SERP ranking.

Looking at online rankings stats, we found out that a business requires to have at least 40 reviews before people "Award" it with a star.

Source: Brightlocal

Software Application Reviews Influence Over 98% Of All Buyers

18 percent of software purchasers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Published On Twitter Can Grow Sales By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

The Average Review Length Has Actually Become 65% Much Shorter Since 2010

At this present time reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

83% Of Clients Don't Trust Advertising

The traditional channels to reach clients aren't as influential as they utilized to be. Most users who no longer trust advertisements choose to take notice of customers' recommendations online.

Source: Statuslabs

15% Of Users Don't Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15% of potential customers will not even consider doing business with a business they can't discover viewpoints about.

Source: Statuslabs

77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

98% Of Yelp's Website Visitors Purchased From A Business They Found On The Site

Generally, 142 million consumers go to Yelp monthly. If you haven't claimed your free Yelp business page, this is as excellent a time as any.

Source: RevLocal

Clients Could Invest 31 Percent More With A Business That Has Excellent Reviews

Pay attention to this fact. The better other users describe your product or service, the more money you can charge and customer review statistics reveal to us exactly just how much more.

Source: Martech Zone

A One Star Boost In Score Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat consumers honorably normally flourish, review websites help make sure of that.

Source: Statuslabs

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people read many more reviews to get a clear view of how business is really doing. Don't depend upon that statistic alone.

Source: Brightlocal

Favorable Reviews Encourage 68 Percent Of Consumers To Use Local Businesses

Given that the vast majority of consumers check out reviews, you'd want yours to be appealing to new customers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal