98% Of Yelp's Website Visitors Bought From A Business They Found On The Website

Usually, 142 million consumers check out Yelp monthly. This is as excellent a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated content can do miracles in terms of conversions.

A single review can have a massive influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can provide an astonishing 44% increase.

Source: RevLocal

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who focus on the variety of reviews is currently at 46 percent.

Source: Brightlocal

88% Of Americans Reported That Product Reviews Were The Most Influential Factor When Buying Home Electronic Devices

Statistics reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of United States Customers

24% of US buyers consider reviews as 'exceptionally influential'.

To show the significance of online reviews and ratings, did you understand that 81% of customers will pay more for an item with reviews and those very same customers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

Customer Reviews On Products Are Trusted Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read customer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Almost All Customers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a brand-new automobile and there are several models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other customers, you manage to choose one that works for you. That's how favorable reviews transform consumers into clients.

Source: Consumer Affairs

Visitors Reading Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Purchasing decisions are made rapidly.

Online reviews are obviously convincing, yet marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Only 6 Percent Of Consumers Do Not Trust Customer Reviews At All

According to consumer review data, a whopping 19% of consumers constantly rely on online reviews and never ever a make a purchase without reading reviews.

Source: Statista

89% Of Individuals Like To Read Reviews Using Their Smart Devices

Be it through an app or a mobile browser, everyday people prefer to read reviews on their smart phones.

Source: Statista

90 Percent Of Consumers Need Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70 Percent

One negative review suffices for 35% of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz