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54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization
The star score is the first thing consumers see. Still, users take notice of other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of US consumers.
Source: Statista
98 Percent Of Yelp's Visitors Purchased From A Business They Found On The Website
Usually, 142 million consumers go to Yelp each month. This is as great a time as any if you have not claimed your totally free Yelp business page.
Source: RevLocal
Since They Want To Buy A Product Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82% Of Customers Check Out Review Sites.
Users come because they have already formed a purchase decision. The bulk of them (89 percent) buy within a week of their visit.
Source: RevLocal
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Unfavorable Reviews Can Increase Conversion By As Much As 85%
It sounds insane, but negative reviews can be a positive force for users to devote more time on your site. According to online review data, people spend more than 5 times as long on a site when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to purchase a new vehicle and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read online reviews.
With the help of other consumers, you manage to select a model that works for you. That's how positive reviews transform consumers into customers.
Source: Consumer Affairs
89% Of Customers Choose To Read Reviews On Their Cell Phones
Be it via an app or a mobile browser, folks choose to read reviews on their smart phones.
Source: Statista
A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review statistics reveal user-generated material can do miracles in regards to conversions.
A single review can have a huge impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44 percent increase.
Source: RevLocal
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've gone to a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews
Staying connected with your clients builds their trust. Even something like responding to their comments and reviews can make them feel valued.
As you might anticipate, clients who feel this way are more willing to invest more money with a company.
Source: Statuslabs
89% Of Clients Browse A Businesses Responses To Reviews
Not only do a lot of individuals read the review replies, 30% of them hold them in high regard. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.
The share of consumers, who take note of the variety of reviews is presently at 46 percent.
Source: Brightlocal
When Buying Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Aspect
Statistics reveal that reviews were more effective than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
83% Of All Younger Buyers Were Asked To Give A Review Recently
Of those invited, 80% of customers did leave a review. In general, companies have actually asked 66% of all clients to post a review on their company.
Source: Brightlocal
Customer Reviews On Products Are Relied On Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially advertisements.
Source: Martech Zone
64% Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out consumer reviews, agree that it increases their buying confidence.
Organizations use the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista