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Software Application Reviews Impact Over 98% Of All Buyers
18 percent of software application purchasers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out approximately 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they check out reviews 'always' or 'very often'.
Source: Trust You
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can likewise influence our purchasing decisions.
According to social reviews stats, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics reveal that four out of 5 users are most likely to rely on a local business.
Source: RevLocal
67% Of Consumers Claim That Reviews Are A "Extremely Important" Factor When Picking A Solution Provider
When clients have to select a service provider, reviews have a huge influence on their decision.
Source: DemandGenReport
The Majority Of Best Selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star scores.
According to customer rating stats, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
89% Of Customers Read A Companies Reactions To Reviews
Not only do the majority of clients read the review replies, 30% of them value them highly. Almost 96% read the replies to their own reviews.
Source: Brightlocal
77% Of Customers Would Most Likely Leave A Review If They Were Asked
More than a 35% would leave a review to notify others about their client encounter and 24% would likely direct their review to the business itself.
Over a 26% would be willing to give a review to help other people with their decision making process.
Source: Podium
70% Of Customers Choose To Discover A Business By Means Of Short Articles And Reviews, Rather Than Advertisements
Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are without a doubt the best method to discover the truth about a product or service.
Source: Statuslabs
Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a negative or average one.
Source: Brightlocal
Unfavorable Reviews Can Improve Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review stats, individuals spend more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or faked reviews.
Source: Reevoo
53% Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's consumers are smart and want the very best bang for their buck. It's no surprise that they consider reading reviews as a big part of the buying decision.
Source: Statista
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz