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67% Of Customers Say Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider
Reviews have a huge effect on their decision when clients have to select a service provider.
Source: DemandGenReport
63.6% Of Customers Check Out Google To Look For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
When it comes to trust, these online review stats show the basic popularity of a site can just go so far.
Source: Review Trackers
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the enormous impact user ratings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
71% Of Millennials Search Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service rely on online reviews.
According to online reviews statistics, 59% used online reviews to pick a medical professional or an attorney.
Younger people (age 18-35) are much more inclined to work with a professional based upon online reviews. Just 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social media which can likewise influence our purchasing preferences.
According to social reviews statistics, Facebook impacts over half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats reveal that 4 out of 5 users are most likely to trust a local business.
Source: RevLocal
60% Of Consumers Consult Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is influenced considerably by blogs and reviews on social networks. With men being two times as likely to be influenced than ladies.
Reviews and rating stats reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
73 Percent Of Customers Think Customer Reviews Are More Vital Than Star And Number Rankings
Online review stats make it clear people aren't pleased with ratings alone.
Consumer reviews make the stats appear more authentic which is what the prospective consumers are searching for. Practically a third of customers say written reviews are the only feature that makes them think the websites' reviews are appropriate and useful.
Source: Fan and Fuel
The Majority Of Customers Aged 25 To 34 Published Reviews
According to Statista, the younger generations are reportedly the more vocal ones.
Source: Statista
Favorable Reviews Encourage 68 Percent Of Customers To Use Local Businesses
Considering that the vast bulk of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83% Of Consumers Do Not Trust Advertising
The traditional channels to reach clients aren't as prominent as they used to be. Most users who no longer trust ads pick to pay attention to consumers' suggestions online.
Source: Statuslabs
15% Of Clients Don't Trust Businesses Without Online Reviews
No trust implies no interactions. 15 percent of possible consumers won't even think about doing business with a business they can't find opinions about.
Source: Statuslabs