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86% Of Consumers Would Think About Writing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they spend at your business. If you provide a great experience, they will want to share it.
Source: Brightlocal
70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business
Four reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how the business is really doing. Don't depend on that fact alone.
Source: Brightlocal
63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.
These online review statistics reveal the general appeal of a website can only go so far when it comes to trust.
Source: Review Trackers
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to purchase a brand-new car and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read online reviews.
With the help of other people, you manage to select one that works for you. That's how positive reviews convert consumers into clients.
Source: Consumer Affairs
49 Percent Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency also.
The share of clients, who pay attention to the variety of reviews is currently at 46 percent.
Source: Brightlocal
72% Of Customers Will Not Take Action Before They Read Some Reviews
No matter how tempting your marketing is, you still need client reviews. There's no way around it. Clients are still ready to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
Favorable Reviews Encourage 68 Percent Of Consumers To Use Local Businesses
Considering that the vast bulk of consumers read reviews, you'd want yours to be enticing to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Over Half Of Shoppers Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are seemingly the more vocal ones.
Source: Statista
77% Of Consumers Would Give A Review If They Were Asked
More than a 35% would leave a review to advise others about their consumer encounter and 24% would definitely direct their review to the business itself.
Over a 26% would want to give a review to help other individuals with their decision making process.
Source: Podium
Only 6 Percent Of Customers Don't Rely On Client Reviews At All
According to customer review data, a whopping 19 percent of customers always rely on online reviews and never ever a buy without reading reviews initially.
Source: Statista
89% Of Consumers Browse A Companies Responses To Reviews
Not only do a lot of consumers read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
Customer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
88% Of Executives Judge Reputation Risk As A Top Business Concern
Reputation management statistics suggest a company's reputation doesn't impact just the customers. Prospective team members likewise look at scores and read reviews.
Source: Deloitte
Online Product Reviews About A Product Can Raise Its Conversion Rate By More Than 270%
User review stats show the purchase likelihood for a product with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
A Lot Of Best-selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Sometimes a lower ranking in fact helps your overall score.
According to customer rating statistics, conversion rates start to decrease as ratings rise above 4.7.
Source: Spiegel Research Center
53 Percent Of Americans Consider Product Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's consumers are smart and desire the very best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
73% Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Rankings
Online review statistics make it clear people aren't satisfied with ratings alone.
Written reviews make the stats appear more authentic which is what the would-be clients are trying to find. Practically a third of customers say composed reviews are the only feature that makes them believe the sites' reviews are pertinent and beneficial.
Source: Fan and Fuel