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Software Reviews Impact Over 98% Of All Purchasers
18% of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
89% Of Clients Browse A Companies Replies To Reviews
Not only do most clients read the review replies, 30% of them value them highly. Practically 96% read the reactions to their own reviews.
Source: Brightlocal
83% Of Clients Don't Trust Advertising
The standard channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust advertisements select to focus on customers' recommendations online.
Source: Statuslabs
Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals devote more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any negative ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization
The star ranking is the first thing consumers see. Still, users pay attention to other elements too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA customers.
Source: Statista
98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site
Normally, 142 million consumers check out Yelp on a monthly basis. If you haven't claimed your complimentary Yelp business page, this is as good a time as any.
Source: RevLocal
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a legal representative or a physician.
Young people (age 18-35) are much more inclined to work with a professional based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Customers
24% of US consumers consider reviews as 'extremely influential'.
To illustrate the value of online reviews and ratings, did you understand that 81% of consumers will pay more for a product with reviews and those same consumers are also willing to accept slower shipping times for such items.
Source: Turntonetworks
53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review statistics prove that 63% of customer reviews go on without a reply. That's too bad, because those businesses are losing customers that way.
Source: Review Trackers
Visitors Checking Out Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. Purchasing decisions are made quickly.
Online reviews are certainly convincing, yet marketers haven't necessarily come to value the power of them.
Source: Martech Zone
61% Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars
Typically two thirds of companies have exceptional and great rankings. Just 5% of companies have a score listed below 3 stars.
Source: Brightlocal
73 Percent Of Consumers Believe Client Reviews Are More Crucial Than Star And Number Ratings
Online review statistics make it clear individuals aren't pleased with scores alone.
Client reviews make the statistics appear more authentic which is what the prospective customers are looking for. Nearly a 3rd of consumers say written reviews are the only function that makes them believe the sites' reviews are relevant and useful.
Source: Fan and Fuel
82% Of Consumers Check Out Review Websites Because They Want To Buy An Item Or A Service And Wish To Get The Truth About Business Product Or Services.
Review websites are locations that customers go to get the facts about a item, service or business . Users come because they have actually currently formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal