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More Than Half Of Customers Aged 25 To 34 Submitted Reviews
According to Statista, the more youthful generations are surprisingly the more opinionated ones.
Source: Statista
Negative Reviews Can Boost Conversion By Up To 85%
It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, people devote more than five times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
The Majority Of Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've gone to a vendor. Online review trends reveal people choose to comment if they had a favorable experience, rather than a negative or mediocre one.
Source: Brightlocal
Users Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. Therefore, buying decisions are made quickly.
Online reviews are certainly convincing, yet marketers have not necessarily come to value the power of them.
Source: Martech Zone
15 Percent Of Clients Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15% of potential clients will not even consider doing business with a company they can't find opinions about.
Source: Statuslabs
60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With men being twice as likely to be influenced than ladies.
Reviews and score data reveal individuals value the viewpoint of peers more than any other content.
Source: Collective Bias
70% Of Consumers Choose To Discover A Business Through Posts And Reviews, Rather Than Advertisements
Advertisements are all well and good, however it deserves trying a different approach as well. Reviews are by far the best way to find the truth about a service or product.
Source: Statuslabs
Only 6 Percent Of Customers Do Not Trust Consumer Reviews At All
According to client review data, a massive 19% of consumers constantly trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
Online Item Reviews About A Product Can Raise Its Conversion Rate By More Than 270%
User review statistics show the purchase probability for a product with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
49% Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Consumers value not only the quality or nature of the reviews, however they consider their number and recency also.
The share of consumers, who pay attention to the variety of reviews is presently at 46%.
Source: Brightlocal
71% Of Millennials Browse Customer Reviews Of Professional Services
Over half of all people in need of a professional service rely on online reviews.
According to online reviews statistics, 59% utilized online reviews to choose an attorney or a physician.
Younger people (age 18-35) are much more inclined to work with a professional based on online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters