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95% Of Unhappy Clients Will Go Back To A Company If A Business Takes Care Of Issues Quickly And Effectively
Clients do not anticipate you to be perfect. When things go wrong, they do anticipate you to take care of things. If there is absolutely nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
86 Percent Of Consumers Would Consider Composing A Review For A Business
Your clients are your most important resource, and it's not only because of the cash they spend at your business. If you provide a good experience, they will be willing to share it.
Source: Brightlocal
82 Percent Of Customers Go To Review Websites Due To The Fact That They Want To Purchase A Product Or A Service And Wish To Get The Facts About The Businesses Product Or Services.
Review sites are locations that customers go to get the facts about a service, item or business. Users come because they have actually already formed a purchase decision. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%
One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
United States Shoppers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
When individuals read reviews, they focus on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of USA customers.
Source: Statista
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the positive and negative reviews and their result on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers expect to see some unfavorable reviews.
Source: Capterra
60 Percent Of Customers Check Out Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being two times as likely to be influenced than women.
Reviews and score stats show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you want to buy a new vehicle and there are several models which fit your criteria. How do you choose the best one for you? Well, you read reviews.
With the help of other customers, you quickly choose a model that works for you. That's how positive reviews transform customers into consumers.
Source: Consumer Affairs
Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of companies really utilize them.
Although we now understand why customer reviews are so effective, many businesses obviously don't.
Source: LsaInsider
Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.
Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that companies need to be continuously requesting reviews.
Source: Statuslabs
88% Of Executives Consider Reputation Risk As A Leading Business Issue
Reputation management statistics indicate a company's reputation does not affect just the customers. Potential team members likewise look at ratings and read reviews.
Source: Deloitte