61% Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars

Overall two thirds of companies have great and outstanding rankings. Just 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

95% Of Dissatisfied Clients Will Return To A Company If A Company Deals With Problems Rapidly And Efficiently

Clients don't expect you to be perfect. They do expect you to take care of things when they go wrong. If there's absolutely nothing else a business can do to deal with an issue, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

73% Of Customers Believe Client Reviews Are More Important Than Star And Number Ratings

Online review data make it clear people aren't pleased with scores alone.

Consumer reviews make the stats appear more authentic which is what the potential customers are looking for. Practically a 3rd of consumers say written reviews are the only feature that makes them think the websites' reviews are useful and pertinent.

Source: Fan and Fuel

Positive Reviews Motivate 68% Of Customers To Use A Local Business

Considering that the huge majority of customers check out reviews, you'd want yours to be appealing to brand-new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the negative and positive reviews and their impact on consumers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People anticipate to see some negative reviews.

Source: Capterra

A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Profits

Businesses that treat customers fairly normally succeed, review sites help make certain of that.

Source: Statuslabs

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read a lot more reviews to get an idea of how business is really doing. Do not depend on that figure alone.

Source: Brightlocal

74 Percent Of Local Businesses Have At Least 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Looking at online scores data, we learnt that a company needs to have approximately 40 reviews before customers "Award" it with a star.

Source: Brightlocal

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency as well.

The share of clients, who take notice of the variety of reviews is currently at 46 percent.

Source: Brightlocal

90 Percent Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals state about first impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your site, consider asking your visitors to write one.

Source: Martech Zone

Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Buying Process

Let's say you want to buy a new car and there are several models which fit your criteria. How do you select the best one for you? Well, you read online reviews.

With the help of other customers, you quickly decide on one that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't benefiting from their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses really make use of them.

Although we now know why client reviews are so powerful, a lot of businesses obviously don't.

Source: LsaInsider

Reviews Posted On Twitter Can Improve Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

77% Of Individuals Do Not Trust Reviews That Are Older Than 3 Months

Clients don't care how good your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers understand businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that companies should to be continuously asking for reviews.

Source: Statuslabs