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91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the massive effect user rankings have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
15 Percent Of Customers Don't Trust Businesses Without Any Online Reviews
No trust suggests no interactions. 15 percent of potential customers will not even think about working with a company they can't find opinions about.
Source: Statuslabs
86% Of Customers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not just because of the money they invest at your business. They will be willing to share it if you provide them a great experience.
Source: Brightlocal
73 Percent Of Customers Think Customer Reviews Are More Crucial Than Star And Number Ratings
Online review data make it clear individuals aren't pleased with scores alone.
Customer reviews make the statistics appear more authentic which is what the prospective consumers are looking for. Nearly a 3rd of consumers state written reviews are the only function that makes them believe the websites' reviews are pertinent and helpful.
Source: Fan and Fuel
71% Of Millennials Search Customer Reviews Of Professional Services
Majority of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a lawyer or a doctor.
Young people (age 18-35) are even more inclined to employ a professional based upon online reviews. Just 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
72 Percent Of Consumers Won't Take Action Before They Check Out Some Reviews
No matter how appealing your marketing is, you still need customer reviews. There's no skirting around it. Consumers are still happy to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
If A Company Makes An Effort To Fix Problems Rapidly And Efficiently, 95% Of Dissatisfied Customers Will Return To A Business
Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element
Stats reveal that reviews were more effective than TV ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
If They Were Asked, 77% Of Customers Would Undoubtedly Give A Review
More than a 35% would post a review to educate others about their consumer encounter and 24% would certainly direct their review to the business itself.
Over a 26% would want to submit a review to help other individuals with their decision making process.
Source: Podium
74% Of Local Businesses Have At Least One Google Review
One review is far from sufficient to improve your site's SERP ranking.
Taking a look at online rankings stats, we learnt that a business requires to have at least 40 reviews before users "Award" it with a star.
Source: Brightlocal
The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010
In recent years reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can also influence our purchasing preferences.
According to social media reviews data, Facebook impacts more than half of users' purchase choices.
Facebook reviews stats expose that 4 out of five users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal
Negative Reviews Can Improve Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive force for users to devote more time on your site. According to online review statistics, people spend more than five times as long on a website when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
Positive Reviews Motivate 68% Of Consumers To Choose Local Businesses
Given that the vast bulk of customers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Most Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.
Source: Brightlocal