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The Typical Review Length Has Gotten 65% Shorter Since 2010
Nowadays reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
Online Item Reviews About A Product Can Boost Its Conversion Rate By More Than 270%
User review stats reveal the purchase possibility for an item with five reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars
Typically 2 out of 3 businesses have excellent and good ratings. Only 5% of businesses have a rating below 3 stars.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'extremely influential'.
To highlight the significance of online reviews and ratings, did you know that 81 percent of consumers will pay more for a product with reviews and those very same customers are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
73% Of Consumers Believe Written Reviews Are More Crucial Than Star And Number Scores
Online review data make it clear individuals aren't satisfied with ratings alone.
Consumer reviews make the statistics appear more genuine which is what the prospective clients are searching for. Almost a third of customers state written reviews are the only function that makes them think the sites' reviews are beneficial and appropriate.
Source: Fan and Fuel
Just 6% Of Customers Do Not Rely On Consumer Reviews At All
According to consumer review stats, a whopping 19% of customers always rely on online reviews and never ever a make a purchase without checking out reviews first.
Source: Statista
One-half Of All Millennial's "Always" Read Online Reviews For Companies
Younger people know the worth of being informed. User-generated material has an indisputable impact on customers.
They will understand what they've been missing out on if businesses stop to think about the power of customer reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Due To The Fact That They Desire To Buy An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Visit Review Sites.
Review sites are locations that customers go to get the truth about a business, service or product . Due to the fact that they have actually currently formed a buying decision, users come. The bulk of them (89%) buy within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially ads.
Source: Martech Zone
Unfavorable Reviews Can Increase Conversion By As Much As 85%
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your website. According to online review stats, individuals devote more than five times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies question the integrity of online reviews. Nonetheless, they realize the huge impact user ratings have on their business. Undesirable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
30% Of Customers Feel Favorable To A Company Which Reacts To Online Reviews
Communicating with your clients develops trust. Even something like responding to their remarks and reviews can make them feel valued.
As you may expect, customers who feel this way are more willing to spend more money with a company.
Source: Statuslabs