Google Represents 57.5% Of All Reviews Across The Globe

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Only 44% Of Local Companies Have Accepted Their Google My Business Listing

That's 56% of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies really utilize them.

Although we now know why client reviews are so effective, most businesses apparently do not.

Source: LsaInsider

15 Percent Of Clients Do Not Trust Businesses Without Any Online Reviews

No trust implies no interactions. 15 percent of prospective customers will not even consider working with a company they can't discover viewpoints about.

Source: Statuslabs

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses doubt the integrity of online reviews. However, they realize the huge effect user scores have on their business. Unfavorable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

Fifty Percent Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals know the value of being informed. User-generated content has an indisputable impact on customers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been missing out on. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

30% Of Clients Feel Favorable To A Business Which Answers Online Reviews

Corresponding with your customers creates trust. Even something as simple as responding to their remarks and reviews can make them feel appreciated.

As you may expect, customers who feel this way are more willing to spend more money with a company.

Source: Statuslabs

Since They Want To Acquire A Product Or A Service And Desire To Get The Facts About The Businesses Products And Services, 82 Percent Of Consumers Check Out Review Websites.

Review websites are places that people go to get the facts about a service, business or item . Due to the fact that they have currently formed a buying decision, users come. The bulk of them (89%) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

The Typical Review Word Count Has Actually Become 65% Shorter Since 2010

At the present time reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of tweet on twitter.

Source: Review Trackers

70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business

4 reviews may be too few. Most people read much more reviews to get a clear view of how business is really doing. Do not depend upon that statistic alone.

Source: Brightlocal

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends reveal people choose to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal

83 Percent Of Clients Don't Trust Advertising

The traditional channels to reach customers aren't as prominent as they used to be. A lot of users who no longer trust advertisements pick to focus on clients' recommendations online.

Source: Statuslabs

95% Of Dissatisfied Customers Will Return To A Company If A Company Manages To Resolve Issues Quickly And Efficiently

Consumers don't anticipate you to be perfect. When things go wrong, they do anticipate you to take care of things. If there's absolutely nothing else a company can do to resolve a problem, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

A Single Business Review Can Raise Its Conversions By 10 Percent

Online review stats show user-generated content can do miracles in terms of conversions.

A single review can have a huge effect on your business.

A hundred reviews can boost your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44% increase.

Source: RevLocal

Unfavorable Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to devote more time on your site. According to online review statistics, people devote more than five times as long on a website when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.

Source: Reevoo

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More

We already touched upon the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra