Online Product Reviews About An Item Can Increase Its Conversion Rate By A Staggering 270 Percent

User review statistics reveal the purchase likelihood for a product with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star rating is the first thing customers see. Still, users take notice of other elements also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of American consumers.

Source: Statista

When Buying Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Since They Desire To Purchase A Service Or An Item And Desire To Get The Truth About The Businesses Items And Services, 82% Of Consumers Visit Review Websites.

Users come because they have currently formed a buying decision. The bulk of them (89%) buy within a week of their visit.

Source: RevLocal

61% Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars

Generally 2 out of 3 businesses have excellent and exceptional scores. Just 5% of companies have a ranking below three stars.

Source: Brightlocal

67% Of Customers Suggest Reviews Are A "Extremely Important" Factor When Picking A Solution Provider

Reviews have a huge effect on their decision when customers have to pick a solution provider.

Source: DemandGenReport

70 Percent Of Consumers Prefer To Find Out About A Business Through Reviews And Short Articles, Instead Of Ads

Advertisements are all well and good, but it's worth attempting a different approach as well. Reviews are without a doubt the best way to discover the truth about a service or product.

Source: Statuslabs

83% Of All Younger Clients Were Invited To Submit A Review Recently

Of those asked, 80% of consumers did submit a review. In general, companies have asked 66% of all customers to post a review on their business.

Source: Brightlocal

A Lone Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated content can do miracles in regards to conversions.

A single review can have a massive impact on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44 percent boost.

Source: RevLocal

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

15 Percent Of People Do Not Trust Businesses Without Any Online Reviews

No trust suggests no interactions. 15 percent of prospective customers won't even consider working with a company they can't discover opinions about.

Source: Statuslabs

Unfavorable Reviews Can Improve Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, people devote more than five times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

Google Accounts For 57.5 Percent Of All Reviews World Wide

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

49% Of Customers Consider The Quantity Of Online Reviews As An Important Factor In Their Purchasing Decision

Customers value not just the quality or nature of the reviews, but they consider their quantity and recency as well.

The share of consumers, who take note of the variety of reviews is currently at 46 percent.

Source: Brightlocal

98% Of Yelp's Visitors Purchased From A Business They Found On The Website

Normally, 142 million consumers check out Yelp monthly. If you have not claimed your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

More Than Half Of Customers Won't Utilize A Business If It Has Less Than A 4 Star Score

This stat is among numerous that highlight the importance of online ratings. Now that news of customer complete satisfaction travels this fast, keeping your customers happy is more vital than ever.

57 percent of consumers have searched for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Moreover, 11% looked just for businesses with a perfect five star rating.

Source: Brightlocal

86 Percent Of Customers Would Think About Writing A Review For A Business

Your consumers are your most important resource, and it's not only because of the money they spend at your business. If you give them an excellent experience, they will want to share it.

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that possibly the reviews are phony if all of a products reviews are positive. People expect to see some negative reviews.

Source: Capterra