Favorable Reviews Motivate 68% Of Consumers To Use Local Businesses

Since the huge bulk of customers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

77% Of Users Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that companies ought to be constantly requesting reviews.

Source: Statuslabs

Google Accounts For 57.5% Of All Reviews Globally

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

These the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Just 6% Of Consumers Do Not Rely On Consumer Reviews At All

According to consumer review statistics, a massive 19% of consumers constantly trust online reviews and never a make a purchase without reading reviews.

Source: Statista

88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management stats show a company's reputation doesn't impact just the customers. Prospective employees also take a look at rankings and read reviews.

Source: Deloitte

71% Of Millennials Browse Consumer Reviews Of Expert Services

Majority of all people in need of a professional service turn to online reviews.

According to online reviews stats, 59% used online reviews to choose a medical professional or an attorney.

Younger people (age 18-35) are even more likely to employ a professional based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

70% Of Consumers Choose To Learn About A Business Through Reviews And Articles, Instead Of Advertisements

Ads are all well and good, but it's worth attempting a different approach too. Reviews are without a doubt the best method to find the truth about a service or product.

Source: Statuslabs

30% Of Customers Feel Positive About A Company Which Reacts To Online Reviews

Corresponding with your consumers establishes trust. Even something easy like responding to their reviews and remarks can make them feel valued.

As you might anticipate, clients who feel this way are going to spend more money with a company.

Source: Statuslabs

Reviews Published On Twitter Can Improve Revenues By 6.46 Percent

Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

Customer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are generally ads.

Source: Martech Zone

Most Best-selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating stats, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

74% Of Local Companies Have At Least 1 Google Review

One review is far from sufficient to improve your website's SERP ranking.

Taking a look at online rankings statistics, we discovered that a company requires to have a minimum of 40 reviews before visitors "Award" it with a star.

Source: Brightlocal