Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is presently the most popular social media which can also affect our purchasing decisions.

According to social media reviews stats, Facebook impacts more than half of users' purchase decisions.

If it has favorable reviews, Facebook reviews stats expose that four out of five users are likely to rely on a local business.

Source: RevLocal

70% Of Customers Choose To Learn About A Business By Means Of Reviews And Short Articles, Rather Than Ads

Advertisements are all well and good, but it's worth trying a different approach also. Reviews are by far the best method to discover the truth about a product or service.

Source: Statuslabs

More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a new automobile and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read the reviews.

With the help of other consumers, you quickly select a model that works for you. That's how positive reviews transform customers into customers.

Source: Consumer Affairs

72 Percent Of Consumers Won't Take Action Unless They Check Out Some Reviews

No matter how alluring your marketing is, you still require consumer reviews. There is no way around it. Customers are still going to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and desire the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

Clients Could Invest 31 Percent More With A Business That Has Great Reviews

Take note of this fact. The better other users explain your service or product, the more money you can charge and consumer review statistics show us precisely how much more.

Source: Martech Zone

A One Star Increase In Score Can Lead To A 5% To 9% Increase In Business Revenue

Businesses that treat clients well generally flourish, review sites help make sure of that.

Source: Statuslabs

Over Half Of Customers Will Not Utilize An Organisation If It Has Less Than A 4 Star Ranking

This stat is one of many that highlight the importance of online rankings. Now that news of customer satisfaction travels this quick, keeping your clients delighted is more important than ever.

57 percent of customers have searched for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked only for companies with a perfect five star score.

Source: Brightlocal

United States Buyers View "Product Performance" To Be The Most Helpful Info In Product Reviews

When people read reviews, they concentrate on different elements of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.

Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive factor for users to spend more time on your site. According to online review statistics, individuals devote more than 5 times as long on a website when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

53% Of Customers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review statistics clarify that 63% of consumer reviews go on without a reply. That's regrettable, because those businesses are losing clients that way.

Source: Review Trackers

63.6 Percent Of Consumers Check Out Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the general popularity of a website can only go so far.

Source: Review Trackers

73% Of Consumers Think Consumer Reviews Are More Important Than Star And Number Scores

Online review stats make it clear people aren't pleased with scores alone.

Customer reviews make the stats appear more genuine which is what the prospective customers are trying to find. Practically a third of customers state written reviews are the only function that makes them think the sites' reviews are useful and relevant.

Source: Fan and Fuel

Clients Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. For that reason, purchasing choices are made rapidly.

Online reviews are certainly persuasive, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone