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Customer Reviews On Items Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the manufacturer says. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
Just 44 Percent Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies actually use them.
Although we now understand why consumer reviews are so powerful, a lot of businesses obviously do not.
Source: LsaInsider
Most Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a average or negative one.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
70 Percent Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people read a lot more reviews to get an idea of how business is in fact doing. Don't depend on that figure alone.
Source: Brightlocal
Consumers Might Invest 31% More With A Business That Has Fantastic Reviews
Take notice of this statistic. The more detailed other users explain your service or product, the more cash you can charge and consumer review statistics reveal to us exactly how much more.
Source: Martech Zone
30% Of Customers Feel Positive About A Business Which Responds To Online Reviews
Keeping in touch with your customers establishes trust. Even something easy like reacting to their comments and reviews can make them feel valued.
As you may expect, clients who feel this way are more willing to invest more cash with a business.
Source: Statuslabs
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to buy a new vehicle and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read the reviews.
With the help of other customers, you manage to choose one that works for you. That's how positive reviews convert customers into consumers.
Source: Consumer Affairs
83% Of Consumers Do Not Rely On Advertising
The conventional channels to reach clients aren't as prominent as they used to be. A lot of users who no longer trust advertisements pick to pay attention to consumers' recommendations online.
Source: Statuslabs
77% Of Clients Would Post A Review If They Were Asked
More than a 35% would submit a review to educate others about their customer experience and 24% would likely direct their review to the business itself.
Over a 26% would be willing to submit a review to assist other people with their decision making process.
Source: Podium
61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Overall 2 out of 3 businesses have exceptional and good ratings. Only 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal
Over Half Of People Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are reportedly the more vocal ones.
Source: Statista
86% Of Consumers Would Think About Composing A Review For A Business
Your customers are your most important resource, and it's not only because of the money they invest at your business. They will be ready to share it if you give them a good experience.
Source: Brightlocal
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your site. According to online review statistics, individuals spend more than five times as long on a website when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
American Shoppers Consider "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. But according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA customers.
Source: Statista
Online Item Reviews About A Product Can Raise Its Conversion Rate By More Than 270 Percent
User review statistics reveal the purchase probability for an item with 5 reviews is 270 percent higher than the very same product without reviews.
Source: Spiegel Research Center
A Solitary Business Review Can Lift Its Conversions By 10%
Online review statistics reveal user-generated material can do miracles in regards to conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer an astonishing 44 percent increase.
Source: RevLocal