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30% Of Consumers Feel Positive About A Company Which Answers Online Reviews
Staying connected with your consumers builds their trust. Even something as simple as reacting to their reviews and comments can make them feel appreciated.
As you may expect, customers who feel this way are ready to invest more money with a company.
Source: Statuslabs
USA Shoppers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews
They focus on various elements of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most interested in the product's performance.
Customer satisfaction, product quality and quality in time are the next few factors to consider for more than 50% of American customers.
Source: Statista
Most Best-selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to client rating statistics, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
Customer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically ads.
Source: Martech Zone
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two-thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people spend more than five times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or faked reviews.
Source: Reevoo
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
15 Percent Of People Don't Trust Businesses With No Online Reviews
No trust implies no interactions. 15 percent of prospective clients will not even think about doing business with a company they can't discover viewpoints about.
Source: Statuslabs
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Customers
24% of US buyers consider reviews as 'very influential'.
To show the significance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those same customers are likewise going to accept slower shipping times for such items.
Source: Turntonetworks
60% Of Customers Refer To Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and rating stats reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
91 Percent Of Millennials Have Faith In Online Reviews As Much As Loved Ones
Online review stats place customers' reviews as the most reliable source of suggestions. Online reviews generally bring the exact same weight as guidance from loved ones.
Source: Brightlocal
90% Of Customers Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people state about very first impressions?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
Consider asking your visitors to compose one if you don't have reviews on your website.
Source: Martech Zone
72 Percent Of Clients Will Not Take Action Before They Read Some Reviews
Irrespective of how eye-catching your marketing is, you still need client reviews. There is no skirting around it. Customers are still ready to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star ranking is the first thing consumers see. Still, users take note of other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a 3rd of American customers.
Source: Statista