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More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70%
One negative review suffices for 35 percent of a website's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
86% Of Consumers Would Think About Composing A Review For A Business
Your clients are your most important resource, and it's not only because of the cash they invest at your business. If you give them a great experience, they will be willing to share it.
Source: Brightlocal
89% Of Clients Like To Read Reviews Using Their Mobile Phones
Be it by means of an app or a mobile web browser, people choose to read reviews on their smart phones.
Source: Statista
If It Has Less Than A 4 Star Rating, More Than Half Of Consumers Will Not Use A Service
This stat is among lots of that illustrate the importance of online scores. Now that news of consumer complete satisfaction travels this quick, keeping your consumers delighted is more crucial than ever.
57 percent of customers have looked for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11 percent looked just for organizations with a best five star rating.
Source: Brightlocal
83 Percent Of Clients Don't Rely On Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. Most users who no longer trust advertisements pick to focus on customers' recommendations online.
Source: Statuslabs
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can also influence our buying preferences.
According to social reviews stats, Facebook affects the majority of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats expose that 4 out of five users are most likely to rely on a local business.
Source: RevLocal
Just 6 Percent Of Consumers Do Not Rely On Client Reviews At All
According to customer review data, a whopping 19 percent of consumers constantly rely on online reviews and never a make a purchase without reading reviews first.
Source: Statista
Software Application Reviews Influence Over 98 Percent Of All Buyers
18% of software purchasers consider reviews to be a vital factor in the purchase process. Software application reviews have no effect whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Many Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've visited a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, instead of a average or unfavorable one.
Source: Brightlocal
The Typical Review Length Has Gotten 65% Much Shorter Since 2010
These days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who check out client reviews, concur that it increases their buying confidence.
Businesses utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
98% Of Yelp's Visitors Bought From A Business They Found On The Website
Typically, 142 million consumers check out Yelp monthly. If you have not claimed your totally free Yelp business page, this is as good a time as any.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company
The star ranking is the first thing consumers see. Still, users take note of other factors too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of United States customers.
Source: Statista
Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent
User review stats reveal the purchase likelihood for a product with 5 reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center