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Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a brand-new vehicle and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read the reviews.
With the help of other people, you quickly choose one that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
83% Of Customers Don't Rely On Advertising
The traditional channels to reach clients aren't as prominent as they used to be. The majority of users who no longer trust ads choose to focus on clients' recommendations online.
Source: Statuslabs
63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics show the general appeal of a site can just go so far.
Source: Review Trackers
53% Of Consumers Expect Companies To Answer Back Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of consumer reviews stay without a reaction. That's regrettable, since those companies are losing consumers that way.
Source: Review Trackers
15% Of Visitors Don't Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15 percent of prospective clients will not even consider working with a company they can't discover opinions about.
Source: Statuslabs
88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Stats reveal that reviews were more helpful than Television ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'very influential'.
To show the value of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those exact same customers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
77% Of Consumers Would Submit A Review If They Were Asked
More than a 35% would post a review to advise others about their consumer experience and 24% would certainly direct their review to the company itself.
Over a 26% would be willing to give a review to assist other individuals with their decision making process.
Source: Podium
89% Of Consumers Choose To Read Reviews On Their Mobile Devices
Be it through an app or a mobile internet browser, clients prefer to read reviews on their cell phones.
Source: Statista
Software Application Reviews Influence Over 98% Of All Buyers
18 percent of software buyers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2 percent of customers. Two thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
82 Percent Of Consumers Check Out Review Websites Because They Wish To Acquire An Item Or A Service And Want To Get The Facts About Business Products And Services.
Users come because they have actually currently formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.
Source: RevLocal
Online Product Reviews About A Product Can Amplify Its Conversion Rate By More Than 270%
User review stats show the purchase likelihood for a product with 5 reviews is 270% higher than the very same item without reviews.
Source: Spiegel Research Center
91% Of Millennials Trust In Online Reviews As Much As Loved Ones
Online review statistics position consumers' reviews as the most credible source of recommendations. Online reviews normally bring the very same weight as advice from family and friends.
Source: Brightlocal