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A Lone Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated content can do miracles in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44 percent boost.
Source: RevLocal
74% Of Regional Businesses Have At A Minimum, One Google Review
One review is far from enough to improve your website's SERP ranking.
Taking a look at online ratings data, we found out that a business needs to have at least 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Utilize A Service
This stat is among many that illustrate the value of online ratings. Now that news of client satisfaction travels this quick, keeping your clients delighted is more crucial than ever.
57 percent of consumers have searched for business with more than 4 stars in 2018, which is up from 48% in 2017.
Additionally, 11 percent looked just for services with a best five star rating.
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
72% Of Clients Won't Take Action Before They Read Some Reviews
No matter how enticing your marketing is, you still need client reviews. There is no way around it. Consumers are still happy to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
If A Business Manages To Solve Problems Quickly And Effectively, 95% Of Dissatisfied Clients Will Return To A Company
Consumers do not anticipate you to be perfect. When things go wrong, they do anticipate you to take care of things. If there's nothing else a company can do to resolve a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Over Half Of Consumers Aged 25-34 Posted Reviews
According to Statista, the younger generations are evidently the more opinionated ones.
Source: Statista
Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies actually utilize them.
Although we now understand why customer reviews are so effective, most businesses obviously do not.
Source: LsaInsider
77% Of Users Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how excellent your product or service was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that companies ought to be constantly asking for reviews.
Source: Statuslabs
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the positive and negative reviews and their impact on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. Consumers expect to see some unfavorable reviews.
Source: Capterra
71% Of Millennials Browse Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a doctor or an attorney.
Younger people (age 18-35) are much more likely to hire an expert based upon online reviews. Just 19% of millennials will consider employing a lawyer without any.
Source: Thomson Reuters
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of USA Customers
24% of US buyers consider reviews as 'very influential'.
To highlight the significance of online reviews and rankings, did you know that 81% of customers will pay more for a product with reviews and those exact same consumers are also happy to accept slower shipping times for such items.
Source: Turntonetworks
60% Of Consumers Refer To Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social media. With men being two times as likely to be affected than women.
Reviews and score statistics reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias
91 Percent Of Millennials Trust Online Reviews As Much As Loved Ones
Online review stats place consumers' reviews as the most reliable source of suggestions. Online reviews usually bring the same weight as advice from friends and family.
Source: Brightlocal
89% Of Customers Review A Companies Feedback To Reviews
Not only do the majority of customers read the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.
Source: Brightlocal