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53% Of Consumers Anticipate Companies To Reply Within A Week To Unfavorable Reviews
Online review statistics show that 63% of consumer reviews stay without a response. That's too bad, because those companies are losing clients that way.
Source: Review Trackers
83% Of All Young Consumers Were Invited To Post A Review Recently
Of those invited, 80% of customers did post a review. In general, businesses have asked 66% of all customers to submit a review on their company.
Source: Brightlocal
Many Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals choose to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Consumers
24% of US buyers consider reviews as 'very influential'.
To show the importance of online reviews and scores, did you understand that 81 percent of consumers will pay more for an item with reviews and those very same clients are also willing to accept slower shipping times for such items.
Source: Turntonetworks
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronic Devices
Statistics reveal that reviews were more beneficial than TV ads at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
30% Of Clients Feel Positive About A Business Which Responds To Online Reviews
Corresponding with your consumers builds their trust. Even something as simple as reacting to their comments and reviews can make them feel valued.
As you might anticipate, customers who feel this way are going to spend more money with a company.
Source: Statuslabs
Positive Reviews Encourage 68 Percent Of Consumers To Use Local Businesses
Because the large majority of consumers read reviews, you'd want yours to be appealing to brand-new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70% Of Consumers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business
Four reviews may be too few. Most people read a lot more reviews to get a clear view of how business is in fact doing. Don't depend upon that fact alone.
Source: Brightlocal
67% Of Customers Admit Reviews Are A "Extremely Important" Factor When Selecting A Service Provider
When clients have to pick a service provider, reviews have a massive influence on their decision.
Source: DemandGenReport
Software Application Reviews Impact Over 98% Of All Purchasers
18 percent of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
60% Of Customers Refer To Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be affected than ladies.
Reviews and score stats show individuals value the opinion of peers more than any other content.
Source: Collective Bias
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, however negative reviews can be a positive force for users to spend more time on your site. According to online review stats, individuals spend more than 5 times as long on a site when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Business
The star score is the first thing customers see. Still, users take notice of other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.
Source: Statista
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to purchase a new vehicle and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.
With the help of other people, you manage to pick a model that works for you. That's how favorable reviews transform customers into consumers.
Source: Consumer Affairs