70% Of Consumers Choose To Find Out About A Business By Means Of Articles And Reviews, Instead Of Advertisements

Ads are all well and good, however it's worth attempting a different approach as well. Reviews are without a doubt the best method to find the truth about a service or product.

Source: Statuslabs

Online Reviews Affect 67.7% Of Consumer Purchasing Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

More Than Half Of Consumers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are plainly the more opinionated ones.

Source: Statista

If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the negative and positive reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. Customers expect to see some unfavorable reviews.

Source: Capterra

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they read reviews 'always' or 'extremely often'.

Source: Trust You

70 Percent Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how the business is in fact doing. Do not depend upon that fact alone.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star rating is the first thing customers see. Still, users focus on other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US consumers.

Source: Statista

73% Of Customers Think Customer Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't pleased with ratings alone.

Client reviews make the stats appear more authentic which is what the would-be consumers are trying to find. Nearly a third of consumers state written reviews are the only feature that makes them believe the websites' reviews are appropriate and useful.

Source: Fan and Fuel

53% Of Consumers Expect Companies To Reply Within A Week To Negative Reviews

Online review statistics show that 63% of consumer reviews stay without a reaction. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

91 Percent Of Millennials Rely On Online Reviews As Much As Loved Ones

Online review stats put consumers' reviews as the most trustworthy source of suggestions. Online reviews typically carry the same weight as advice from family and friends.

Source: Brightlocal

89% Of Consumers Choose To Read Reviews Using Their Mobile Devices

Be it via an app or a mobile browser, clients prefer to read reviews on their phones.

Source: Statista

60% Of Consumers Refer To Blog And Social Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be influenced than ladies.

Reviews and rating statistics reveal people value the viewpoint of peers more than any other material.

Source: Collective Bias

People Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing decisions are made rapidly.

Online reviews are clearly persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone

Google Accounts For 57.5 Percent Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a remote second.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

71% Of Millennials Browse Consumer Reviews Of Expert Services

Majority of all individuals in need of a professional service turn to online reviews.

According to online reviews statistics, 59% used online reviews to select an attorney or a medical professional.

Young people (age 18-35) are a lot more inclined to employ an expert based upon online reviews. Just 19% of millennials will think about employing a lawyer without any.

Source: Thomson Reuters

83% Of Clients Do Not Rely On Advertising

The conventional channels to reach customers aren't as influential as they used to be. Most users who no longer trust ads select to pay attention to customers' suggestions online.

Source: Statuslabs

A Lone Business Review Can Lift Its Conversions By 10%

Online review stats show user-generated content can do miracles in terms of conversions.

A single review can have an enormous effect on your business.

A hundred reviews can raise your conversion rates by as much as 37%. Two hundred can supply an astonishing 44% boost.

Source: RevLocal

89% Of Customers Review A Companies Replies To Reviews

Not only do a lot of shoppers read the review replies, 30% of them value them highly. Nearly 96% read the feedback to their own reviews.

Source: Brightlocal