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54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business
The star rating is the first thing customers see. Still, users take note of other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of United States consumers.
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of United States Customers
24% of US shoppers consider reviews as 'exceptionally influential'.
To show the importance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those very same consumers are also going to accept slower shipping times for such items.
Source: Turntonetworks
Consumers Might Spend 31 Percent More With A Business That Has Great Reviews
Pay attention to this fact. The more detailed other users describe your product and services, the more cash you can charge and consumer review statistics reveal to us precisely just how much more.
Source: Martech Zone
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Will Not Utilize A Company
This stat is among many that show the significance of online scores. Now that news of client fulfillment travels this quick, keeping your consumers delighted is more vital than ever.
57 percent of customers have looked for business with more than four stars in 2018, which is up from 48% in 2017.
Additionally, 11 percent looked just for services with an ideal five star rating.
Source: Brightlocal
Many Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a vendor. Online review trends show individuals choose to comment if they had a favorable experience, instead of a negative or average one.
Source: Brightlocal
71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all individuals in need of an expert service rely on online reviews.
According to online reviews data, 59% used online reviews to select a medical professional or a lawyer.
Young people (age 18-35) are much more likely to employ an expert based on online reviews. Just 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
If They Were Asked, 77% Of Customers Would Undoubtedly Leave A Review
More than a 35% would do it to advise others about their customer experience and 24% would probably direct their review to the business itself.
Over a 26% would be willing to post a review to help other people with their decision making process.
Source: Podium
Clients Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Therefore, purchasing decisions are made quickly.
Online reviews are clearly convincing, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
If A Company Manages To Resolve Issues Rapidly And Effectively, 95% Of Unsatisfied Customers Will Go Back To A Company
Customers do not anticipate you to be perfect. When things go wrong, they do expect you to take care of things. If there is absolutely nothing else a business can do to fix a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to choose not to purchase. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
60% Of Customers Check Out Blog And Social Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With men being twice as likely to be affected than ladies.
Reviews and rating statistics reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias
Just 6% Of Customers Don't Trust Consumer Reviews At All
According to consumer review statistics, a whopping 19 percent of consumers constantly trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista