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82% Of Customers Go To Review Sites Due To The Fact That They Want To Purchase A Service Or A Product And Wish To Get The Truth About The Businesses Product Or Services.
Review websites are places that people go to get the truth about a business, service or item . Because they have currently formed a purchase decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.
Source: RevLocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company
The star rating is the first thing customers see. Still, users focus on other elements too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of United States customers.
Source: Statista
When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
86% Of Consumers Would Think About Writing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the money they spend at your business. They will be prepared to share it if you give them a good experience.
Source: Brightlocal
61% Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Typically 2 out of 3 companies have good and outstanding scores. Only 5% of companies have a ranking below 3 stars.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. Customers expect to see some negative reviews.
Source: Capterra
Clients Might Spend 31 Percent More With A Business That Has Great Reviews
Pay attention to this fact. The more detailed other users describe your product and services, the more cash you can charge and consumer review stats reveal to us exactly how much more.
Source: Martech Zone
90% Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about impressions, right?
Users get their impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to compose one if you do not have reviews on your website.
Source: Martech Zone
63.6% Of Customers Go To Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
These online review statistics reveal the general appeal of a website can only go so far when it comes to trust.
Source: Review Trackers
53% Of Customers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews
Online review statistics prove that 63% of client reviews stay without a reply. That's regrettable, because those companies are losing customers that way.
Source: Review Trackers
60% Of Customers Consult Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store purchasing is influenced considerably by blogs and reviews on social networks. With males being two times as likely to be affected than women.
Reviews and rating statistics show individuals value the opinion of peers more than any other content.
Source: Collective Bias
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
15 Percent Of Customers Do Not Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15% of possible consumers will not even think about doing business with a company they can't find opinions about.
Source: Statuslabs
Half Of All Millennial's "Constantly" Read Online Reviews For Companies
More youthful people understand the value of being informed. User-generated material has an unassailable effect on consumers.
They will recognize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other individuals opinions before they ever trust what the maker says. The reason, makers' descriptions are essentially advertisements.
Source: Martech Zone
Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business
Considering that the large bulk of customers check out reviews, you'd want yours to be enticing to brand-new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70 Percent Of Consumers Choose To Discover A Business Via Reviews And Short Articles, Instead Of Ads
Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are without a doubt the best method to find the truth about a service or product.
Source: Statuslabs
83% Of All Young Customers Were Asked To Post A Review Recently
Of those asked, 80% of customers did post a review. Overall, companies have asked 66% of all customers to submit a review on their company.
Source: Brightlocal