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More Than Four Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35% of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Clients Might Spend 31% More With A Business That Has Terrific Reviews
Take notice of this statistic. The better other users describe your product and services, the more cash you can charge and customer review stats show us precisely just how much more.
Source: Martech Zone
64 Percent Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of customers who read consumer reviews, concur that it increases their purchasing confidence.
Companies utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Only 44% Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses really make use of them.
Although we now understand why consumer reviews are so effective, most businesses apparently do not.
Source: LsaInsider
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to buy a new automobile and there are several models which fit your requirements. How do you select the best one for you? Well, you read the reviews.
With the help of other people, you quickly choose a model that works for you. That's how positive reviews convert customers into clients.
Source: Consumer Affairs
70 Percent Of Customers Prefer To Find Out About A Business Via Posts And Reviews, Instead Of Ads
Advertisements are all well and good, however it's worth trying a different approach too. Reviews are without a doubt the very best method to discover the truth about a service or product.
Source: Statuslabs
The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010
Recently reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers
Consumers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done quicker. For that reason, purchasing choices are made quickly.
Online reviews are undoubtedly convincing, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
Only 6 Percent Of Consumers Do Not Trust Client Reviews At All
According to customer review stats, a whopping 19% of customers always trust online reviews and never ever a purchase without reading reviews first.
Source: Statista
Most Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
82 Percent Of Consumers Go To Review Websites Since They Wish To Purchase A Service Or A Product And Wish To Get The Truth About The Businesses Services And Products.
Users come due to the fact that they have already formed a buying decision. The bulk of them (89 percent) purchase within a week of their visit.
Source: RevLocal
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
53% Of Consumers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review statistics show that 63% of consumer reviews remain without a reply. That's regrettable, due to the fact that those businesses are losing clients that way.
Source: Review Trackers
A Single Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated material can do wonders in terms of conversions.
A single review can have a substantial influence on your business.
A hundred reviews can increase your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44% boost.
Source: RevLocal
70 Percent Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. Most people check out much more reviews to get a clear view of how business is really doing. Don't depend on that figure alone.
Source: Brightlocal
63.6 Percent Of Customers Visit Google To Look For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.
These online review stats show the basic popularity of a site can just go so far when it concerns trust.
Source: Review Trackers
89% Of Clients Read A Businesses Replies To Reviews
Not only do most customers read the review replies, 30% of them highly value them. Almost 96% read the responses to their own reviews.
Source: Brightlocal