More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read consumer reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Customers

24% of US consumers consider reviews as 'incredibly influential'.

To highlight the significance of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same clients are also going to accept slower shipping times for such items.

Source: Turntonetworks

30% Of Clients Feel Comfortable With A Company Which Responds To Online Reviews

Communicating with your customers builds their trust. Even something like reacting to their reviews and remarks can make them feel appreciated.

As you may anticipate, clients who feel this way are ready to invest more money with a company.

Source: Statuslabs

15% Of Visitors Don't Trust Businesses Without Online Reviews

No trust indicates no interactions. 15% of possible consumers won't even think about working with a company they can't discover opinions about.

Source: Statuslabs

Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a remarkably low number of companies really use them.

Although we now know why customer reviews are so effective, many businesses apparently don't.

Source: LsaInsider

49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency also.

The share of clients, who take notice of the variety of reviews is currently at 46%.

Source: Brightlocal

74% Of Regional Businesses Have At Least One Google Review

One review is far from sufficient to enhance your website's SERP ranking.

Looking at online scores stats, we learnt that a company needs to have at least 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

82% Of Consumers Go To Review Sites Since They Wish To Purchase A Product Or A Service And Want To Get The Facts About The Businesses Services And Products.

Review sites are locations that people go to get the facts about a service, item or business. Because they have actually currently formed a buying decision, users come. The bulk of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

Clients Might Spend 31 Percent More With A Business That Has Great Reviews

Take notice of this statistic. The better other users describe your product or service, the more cash you can charge and consumer review statistics reveal to us precisely how much more.

Source: Martech Zone

53% Of Consumers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review statistics prove that 63% of customer reviews go on without a reply. That's regrettable, since those businesses are losing customers that way.

Source: Review Trackers

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

Reviews Published On Twitter Can Boost Sales By 6.46%

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

91% Of Millennials Rely On Online Reviews As Much As Loved Ones

Online review stats put customers' reviews as the most credible source of suggestions. Online reviews normally bring the same weight as guidance from loved ones.

Source: Brightlocal

83% Of All Young Shoppers Were Invited To Post A Review Recently

Of those invited, 80% of clients did submit a review. In general, businesses have asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.

Source: Trust You

91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. Nevertheless, they realize the massive effect user rankings have on their business. Unfavorable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Most Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to consumer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center