Clients Checking Out Reviews On A Mobile Phone Are 127% More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. For that reason, purchasing choices are made rapidly.

Online reviews are obviously convincing, yet online marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

63.6% Of Consumers Visit Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

These online review stats reveal the general appeal of a site can just go so far when it pertains to trust.

Source: Review Trackers

72% Of Customers Won't Take Action Unless They Read Some Reviews

Regardless of how alluring your marketing is, you still need consumer reviews. There's no other way around it. Consumers are still willing to hear you out, but they trust other people more.

Source: My Testimonial Engine

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a new car and there are numerous models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other people, you manage to decide on one that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

60 Percent Of Consumers Consult Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced significantly by blogs and reviews on social networks. With men being twice as likely to be influenced than women.

Reviews and rating stats show individuals value the opinion of peers more than any other material.

Source: Collective Bias

When Purchasing Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Influential Element

Data reveal that reviews were more effective than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

70 Percent Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Most people check out a lot more reviews to get an idea of how the business is really doing. Don't depend on that statistic alone.

Source: Brightlocal

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Consumer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker states. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat clients well usually flourish, review websites help ensure of that.

Source: Statuslabs

A Single Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated material can do miracles in regards to conversions.

A single review can have a massive influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent boost.

Source: RevLocal