86 Percent Of Customers Would Consider Composing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the money they invest at your business. If you give them an excellent experience, they will be willing to share it.

Source: Brightlocal

Just 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are totally free, a surprisingly low number of businesses really use them.

Although we now understand why consumer reviews are so effective, most businesses apparently do not.

Source: LsaInsider

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they realize the massive effect user scores have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.

Source: Career Arc

95% Of Dissatisfied Customers Will Return To A Company If A Company Deals With Problems Quickly And Efficiently

Clients do not expect you to be perfect. They do anticipate you to take care of things when they go wrong. If there's absolutely nothing else a business can do to solve an issue, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new car and there are several models which fit your requirements. How do you pick the best one for you? Well, you read reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how favorable reviews convert customers into clients.

Source: Consumer Affairs

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

A Lot Of Popular Items Have A Typical Score Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star scores.

According to customer rating stats, conversion rates start to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

A Lone Business Review Can Raise Its Conversions By 10%

Online review stats show user-generated content can do miracles in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can supply a mind-blowing 44 percent boost.

Source: RevLocal

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

88% Of Executives View Reputation Risk As A Leading Business Issue

Reputation management stats indicate a company's reputation does not affect simply the customers. Prospective team members also take a look at ratings and take a look at reviews.

Source: Deloitte

88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronics

Data reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

52% Of Customers Trust A Product More If It Has Unfavorable Reviews As Well

We already discussed the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. Consumers expect to see some negative reviews.

Source: Capterra

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'always' or 'really often'.

Source: Trust You

Software Reviews Impact Over 98 Percent Of All Purchasers

18% of software buyers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on only 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

63.6% Of Customers Go To Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.

These online review statistics reveal the general appeal of a website can only go so far when it concerns trust.

Source: Review Trackers

72 Percent Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how enticing your marketing is, you still need client reviews. There is no other way around it. Clients are still happy to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

Customers Could Invest 31 Percent More With A Business That Has Excellent Reviews

Pay attention to this statistic. The more detailed other users explain your service or product, the more money you can charge and customer review stats show us exactly just how much more.

Source: Martech Zone

Only 6% Of Customers Don't Rely On Client Reviews At All

According to customer review stats, a tremendous 19% of consumers constantly trust online reviews and never a buy without reading reviews first.

Source: Statista