United States Buyers Consider "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on different elements of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA customers.

Source: Statista

70 Percent Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people read a lot more reviews to get an idea of how the business is in fact doing. Don't depend upon that fact alone.

Source: Brightlocal

49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of customers, who focus on the number of reviews is presently at 46%.

Source: Brightlocal

Positive Reviews Encourage 68 Percent Of Consumers To Use Local Businesses

Since the vast bulk of consumers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

83% Of All Young Clients Were Invited To Give A Review Recently

Of those invited, 80% of consumers did leave a review. Overall, businesses have asked 66% of all customers to submit a review on their business.

Source: Brightlocal

91 Percent Of Millennials Turn To Online Reviews As Much As Friends And Family

Online review stats position clients' reviews as the most trustworthy source of recommendations. Online reviews generally carry the exact same weight as recommendations from family and friends.

Source: Brightlocal

64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read client reviews, concur that it increases their buying confidence.

Companies utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

If They Were Asked, 77% Of Clients Would Certainly Submit A Review

More than a 35% would post a review to advise others about their consumer encounter and 24% would most likely direct their review to the business itself.

Over a 26% would be willing to leave a review to assist other individuals with their decision making process.

Source: Podium

Customers Might Spend 31% More With A Business That Has Great Reviews

Focus on this fact. The better other users describe your product and services, the more cash you can charge and customer review statistics reveal to us exactly just how much more.

Source: Martech Zone

Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star rating is the first thing consumers see. Still, users take notice of other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA customers.

Source: Statista

95% Of Unsatisfied Clients Will Go Back To A Business If A Company Deals With Issues Rapidly And Effectively

Consumers don't expect you to be perfect. They do expect you to take care of things when they go wrong. If there is nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

15 Percent Of Users Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15% of possible consumers will not even consider working with a business they can't find opinions about.

Source: Statuslabs