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Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses in fact use them.
Although we now know why consumer reviews are so effective, many businesses obviously do not.
Source: LsaInsider
89% Of Clients Browse A Companies Feedback To Reviews
Not only do a lot of clients check out the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
83 Percent Of Clients Don't Trust Advertising
The traditional channels to reach customers aren't as influential as they utilized to be. A lot of users who no longer trust advertisements pick to take notice of customers' recommendations online.
Source: Statuslabs
Reviews Published On Twitter Can Help Increase Sales By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of USA Clients
24% of US consumers consider reviews as 'extremely influential'.
To illustrate the importance of online reviews and scores, did you understand that 81% of customers will pay more for an item with reviews and those same consumers are likewise going to accept slower shipping times for such products.
Source: Turntonetworks
Clients Might Invest 31 Percent More With A Business That Has Terrific Reviews
Pay attention to this fact. The better other users describe your product and services, the more cash you can charge and customer review stats reveal to us precisely how much more.
Source: Martech Zone
Positive Reviews Encourage 68% Of Consumers To Use A Local Business
Considering that the large bulk of consumers check out reviews, you'd want yours to be inviting to brand-new consumers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Facebook Reviews Affect More Than 50 Percent Of Customers' Purchasing Decisions
Facebook is presently the most popular social media which can likewise influence our purchasing preferences.
According to social reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has favorable reviews, Facebook reviews stats expose that 4 out of five users are likely to trust a local business.
Source: RevLocal
63.6 Percent Of Customers Go To Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) behind.
These online review stats reveal the basic popularity of a website can just presume when it pertains to trust.
Source: Review Trackers
Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds crazy, however negative reviews can be a positive factor for users to spend more time on your site. According to online review data, individuals spend more than 5 times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
53% Of Americans Consider Product Reviews And Ratings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and want the best bang for their buck. It's no wonder that they consider reading reviews as a huge part of the buying decision.
Source: Statista
Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz