Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

If It Has Less Than A 4 Star Ranking, More Than Half Of Consumers Won't Utilize An Organisation

This stat is among many that illustrate the value of online rankings. Now that news of consumer complete satisfaction travels this quick, keeping your consumers delighted is more important than ever.

57 percent of customers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.

Additionally, 11% looked only for companies with a perfect five star rating.

Source: Brightlocal

30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews

Corresponding with your clients establishes trust. Even something easy like responding to their remarks and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are happy to spend more money with a company.

Source: Statuslabs

72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Regardless of how enticing your marketing is, you still require consumer reviews. There is no way around it. Consumers are still happy to hear you out, but they trust other people more.

Source: My Testimonial Engine

When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Aspect

Stats reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Customers anticipate to see some negative reviews.

Source: Capterra

Software Application Reviews Influence Over 98% Of All Buyers

18% of software buyers consider reviews to be a vital factor in the purchase process. Software reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats put customers' reviews as the most reliable source of recommendations. Online reviews typically bring the same weight as advice from friends and family.

Source: Brightlocal

70% Of Consumers Choose To Find Out About A Business By Means Of Reviews And Short Articles, Rather Than Ads

Advertisements are all well and good, but it deserves attempting a different approach too. Reviews are without a doubt the best way to discover the truth about a product or service.

Source: Statuslabs

71% Of Millennials Search Consumer Reviews Of Expert Services

Majority of all individuals in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to select a doctor or a lawyer.

Young people (age 18-35) are a lot more inclined to employ a professional based upon online reviews. Just 19% of millennials will consider hiring a legal representative without any.

Source: Thomson Reuters

90 Percent Of Consumers Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about first impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone

70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out many more reviews to get a clear view of how business is really doing. Don't depend upon that statistic alone.

Source: Brightlocal

Since They Want To Purchase A Service Or A Product And Want To Get The Facts About The Businesses Products And Services, 82 Percent Of Customers Go To Review Sites.

Review websites are locations that customers go to get the facts about a business, services or product . Because they have currently formed a buying decision, users come. The majority of them (89 percent) buy within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the enormous effect user rankings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Item Reviews About A Product Can Amplify Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase probability for an item with 5 reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

89% Of Clients Browse A Companies Reactions To Reviews

Not only do most customers read the review replies, 30% of them hold them in high regard. Practically 96% read the responses to their own reviews.

Source: Brightlocal

15 Percent Of Clients Don't Trust Businesses With No Online Reviews

No trust indicates no interactions. 15 percent of prospective customers will not even consider doing business with a business they can't find opinions about.

Source: Statuslabs