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70 Percent Of Consumers Choose To Find Out About A Business Through Reviews And Short Articles, Instead Of Advertisements
Ads are all well and good, but it's worth trying a different approach also. Reviews are by far the very best method to find the truth about a service or product.
Source: Statuslabs
Reviews Shared On Twitter Can Help Grow Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
Customers Reading Reviews On A Mobile Device Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. Purchasing decisions are made quickly.
Online reviews are clearly persuasive, yet online marketers haven't always come to value the power of them.
Source: Martech Zone
74% Of Regional Companies Have At A Minimum, One Google Review
A single review is far from sufficient to improve your website's SERP ranking.
Taking a look at online rankings statistics, we discovered that a business needs to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
60% Of Consumers Check Out Blog And Social Media Network Reviews On Their Mobile Phones Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.
Reviews and score stats show individuals value the opinion of peers more than any other content.
Source: Collective Bias
53% Of Americans Consider Product Reviews And Rankings As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the buying decision.
Source: Statista
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Many Best Selling Items Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Someone always has a bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. Often a lower rating actually helps your overall rating.
According to customer rating stats, conversion rates start to decrease as rankings rise above 4.7.
Source: Spiegel Research Center
Clients Could Spend 31 Percent More With A Business That Has Great Reviews
Pay attention to this statistic. The better other users explain your product or service, the more cash you can charge and consumer review stats reveal to us exactly just how much more.
Source: Martech Zone
Unfavorable Reviews Can Boost Conversion By As Much As 85%
It sounds insane, however negative reviews can be a positive force for users to spend more time on your website. According to online review stats, people spend more than five times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site
Usually, 142 million customers check out Yelp every month. If you have not claimed your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
88% Of Executives Consider Reputation Risk As A Leading Business Issue
Reputation management stats suggest a business's reputation does not affect just the customers. Prospective team members likewise look at rankings and read reviews.
Source: Deloitte
71% Of Millennials Browse Customer Reviews Of Professional Services
Over half of all individuals in need of a professional service turn to online reviews.
According to online reviews data, 59% utilized online reviews to choose a lawyer or a physician.
Younger people (age 18-35) are even more likely to work with an expert based on online reviews. Just 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise influence our buying preferences.
According to social media reviews stats, Facebook affects more than half of users' purchase choices.
Facebook reviews stats reveal that four out of five users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal