60% Of Customers Refer To Blog And Social Network Reviews On Their Mobile Phones Prior To Shopping

In-store shopping is affected significantly by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.

Reviews and ranking stats show individuals value the opinion of peers more than any other material.

Source: Collective Bias

Google Represents 57.5% Of All Reviews World-wide

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

These the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

89% Of Consumers Review A Companies Feedback To Reviews

Not only do the majority of customers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

83% Of All Younger Buyers Were Asked To Submit A Review Recently

Of those invited, 80% of customers did submit a review. Overall, companies have asked 66% of all customers to leave a review on their company.

Source: Brightlocal

Only 6% Of Customers Do Not Trust Consumer Reviews At All

According to consumer review statistics, a whopping 19% of consumers always trust online reviews and never a make a purchase without reading reviews.

Source: Statista

98% Of Yelp's Website Visitors Purchased From A Business They Found On The Website

Generally, 142 million consumers go to Yelp each month. If you have not declared your totally free Yelp business page, this is as great a time as any.

Source: RevLocal

77% Of Clients Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Essential Factor In Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who take notice of the number of reviews is presently at 46%.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to buy a new car and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.

With the help of other consumers, you quickly decide on one that works for you. That's how positive reviews convert customers into customers.

Source: Consumer Affairs

72 Percent Of Consumers Will Not Take Action Unless They Read Some Reviews

No matter how enticing your marketing is, you still require customer reviews. There is no skirting around it. Customers are still ready to hear you out, but they rely on other individuals more.

Source: My Testimonial Engine

53% Of Customers Anticipate Businesses To Respond Within A Week To Negative Reviews

Online review statistics reveal that 63% of consumer reviews remain without a reply. That's regrettable, because those companies are losing customers that way.

Source: Review Trackers

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Consumers

24% of US shoppers consider reviews as 'very influential'.

To highlight the importance of online reviews and rankings, did you know that 81 percent of customers will pay more for a product with reviews and those very same clients are likewise going to accept slower shipping times for such products.

Source: Turntonetworks

USA Consumers Consider "Product Performance" To Be The Most Useful Info In Product Reviews

When people check out reviews, they concentrate on different aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American consumers.

Source: Statista

64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who check out customer reviews, concur that it increases their buying confidence.

Companies use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Visitors Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. For that reason, buying decisions are made quickly.

Online reviews are undoubtedly persuasive, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Customers expect to see some negative reviews.

Source: Capterra

91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats position consumers' reviews as the most trustworthy source of recommendations. Online reviews generally bring the exact same weight as suggestions from family and friends.

Source: Brightlocal