More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

88% Of Executives View Reputation Risk As A Top Business Concern

Reputation management stats indicate a business's reputation doesn't impact simply the customers. Potential employees likewise take a look at rankings and read reviews.

Source: Deloitte

Majority Of Consumers Won't Use An Organisation If It Has Less Than A 4 Star Score

This stat is one of numerous that illustrate the significance of online scores. Now that news of customer complete satisfaction travels this quick, keeping your clients pleased is more important than ever.

57 percent of customers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked just for businesses with a best five star score.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star rating is the first thing consumers see. Still, users pay attention to other factors as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States customers.

Source: Statista

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Positive Reviews Encourage 68 Percent Of Customers To Use A Local Business

Since the huge majority of consumers check out reviews, you would want yours to be enticing to new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

74 Percent Of Local Companies Have At Least One Google Review

A single review is far from adequate to improve your website's SERP ranking.

Looking at online ratings stats, we found out that a business needs to have a minimum of 40 reviews before users "Award" it with a star.

Source: Brightlocal

49% Of Consumers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision

Customers value not just the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who take note of the number of reviews is currently at 46 percent.

Source: Brightlocal

95% Of Disappointed Consumers Will Go Back To A Company If A Company Makes An Effort To Fix Problems Quickly And Effectively

Clients do not anticipate you to be perfect. When things go wrong, they do anticipate you to resolve things. If there is nothing else a business can do to solve a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

The Majority Of Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they've visited a vendor. Online review trends show people choose to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

One-half Of All Of The Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals know the worth of being informed. User-generated content has an indisputable effect on customers.

If businesses stop to consider the power of consumer reviews over millennials, they will understand what they've been losing out on. Older people are various though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

90 Percent Of Clients Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

Consider asking your visitors to compose one if you don't have reviews on your website.

Source: Martech Zone

US Shoppers View "Product Performance" To Be The Most Valuable Detail In Product Reviews

When people check out reviews, they focus on different elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

98 Percent Of Yelp's Site Visitors Bought From A Business They Discovered On The Website

Normally, 142 million customers go to Yelp each month. This is as great a time as any if you have not declared your free Yelp business page.

Source: RevLocal

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a brand-new vehicle and there are numerous models which fit your criteria. How do you choose the best one for you? Well, you read reviews.

With the help of other people, you quickly select a model that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs