61% Of Regional Businesses Have An Average Score Of 4 Or 5 Stars

Typically two thirds of companies have great and exceptional rankings. Only 5% of companies have a rating listed below 3 stars.

Source: Brightlocal

The Average Review Length Has Gotten 65% Shorter Since 2010

In the present day reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet on twitter.

Source: Review Trackers

A Lot Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they have gone to a vendor. Online review trends show people prefer to comment if they had a positive experience, rather than a mediocre or negative one.

Source: Brightlocal

53% Of Consumers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of client reviews remain without a reaction. That's too bad, because those companies are losing customers that way.

Source: Review Trackers

Google Accounts For 57.5 Percent Of All Reviews World-wide

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

73% Of Customers Believe Consumer Reviews Are More Vital Than Star And Number Scores

Online review statistics make it clear individuals aren't satisfied with ratings alone.

Customer reviews make the statistics appear more genuine which is what the potential customers are trying to find. Practically a third of customers state written reviews are the only function that makes them think the sites' reviews are helpful and appropriate.

Source: Fan and Fuel

70% Of Customers Choose To Find Out About A Business By Means Of Reviews And Short Articles, Instead Of Ads

Ads are all well and good, but it deserves attempting a different approach too. Reviews are by far the very best method to find the truth about a product or service.

Source: Statuslabs

Just 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are free, a remarkably low number of companies in fact make use of them.

Although we now understand why consumer reviews are so powerful, most businesses obviously do not.

Source: LsaInsider

77% Of Consumers Would Most Likely Give A Review If They Were Asked

More than a 35% would submit a review to educate others about their client experience and 24% would definitely direct their review to the business itself.

Over a 26% would want to leave a review to assist other individuals with their choice making process.

Source: Podium

30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews

Keeping in touch with your customers develops trust. Even something like reacting to their reviews and remarks can make them feel appreciated.

As you might anticipate, customers who feel this way are ready to invest more cash with a company.

Source: Statuslabs

77% Of Clients Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how excellent your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. However, they understand the massive impact user ratings have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.

Source: Career Arc

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star score is the first thing customers see. Still, users take notice of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

15% Of Buyers Do Not Trust Businesses With No Online Reviews

No trust suggests no interactions. 15% of prospective customers will not even think about working with a business they can't discover opinions about.

Source: Statuslabs

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike check out reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they check out reviews 'always' or 'extremely frequently'.

Source: Trust You