Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Clients

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the significance of online reviews and ratings, did you know that 81 percent of customers will pay more for a product with reviews and those exact same customers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

Positive Reviews Motivate 68 Percent Of Customers To Choose Local Businesses

Because the large bulk of customers check out reviews, you'd want yours to be inviting to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Negative Reviews Can Increase Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, individuals spend more than five times as long on a site when they read negative reviews.

When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any unfavorable ones.

Source: Reevoo

63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business

Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

When it comes to trust, these online review statistics show the general appeal of a website can only go so far.

Source: Review Trackers

More Than Half Of Shoppers Aged 25 To 34 Submitted Reviews

According to Statista, the more youthful generations are obviously the more opinionated ones.

Source: Statista

Clients Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done faster. Therefore, buying decisions are made rapidly.

Online reviews are clearly convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

49% Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Purchasing Decision

Customers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of customers, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they recognize the enormous impact user rankings have on their business. Undesirable consumer or staff member reviews can affect 90% of job seekers.

Source: Career Arc

The Typical Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

As of late reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is comparable to that of tweet from twitter.

Source: Review Trackers

83% Of All Younger Customers Were Invited To Post A Review Recently

Of those asked, 80% of clients did leave a review. In general, companies have actually asked 66% of all clients to submit a review on their business.

Source: Brightlocal

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review stats prove that 63% of consumer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

Just 6 Percent Of Customers Don't Rely On Customer Reviews At All

According to consumer review statistics, a tremendous 19% of consumers constantly trust online reviews and never ever a make a purchase without reading reviews first.

Source: Statista

61 Percent Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars

Overall 2 out of 3 companies have excellent and great ratings. Just 5% of businesses have a score below three stars.

Source: Brightlocal

98% Of Yelp's Website Visitors Bought From A Business They Found On The Site

Typically, 142 million customers visit Yelp monthly. If you haven't declared your totally free Yelp business page, this is as good a time as any.

Source: RevLocal

A Lot Of Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've visited a supplier. Online review trends show people prefer to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

Online Product Reviews About A Product Can Raise Its Conversion Rate By An Incredible 270%

User review stats show the purchase probability for an item with five reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than 2 thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz