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61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars
Overall two-thirds of companies have great and awesome ratings. Only 5% of companies have a rating listed below three stars.
Source: Brightlocal
83% Of Customers Do Not Rely On Advertising
The standard channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust advertisements choose to take notice of consumers' recommendations online.
Source: Statuslabs
Due To The Fact That They Desire To Buy A Service Or A Product And Want To Get The Facts About The Businesses Items And Services, 82% Of Consumers Check Out Review Sites.
Review sites are locations that people go to get the truth about a service, business or product . Users come since they have already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit. And 29% do so in 24 hours.
Source: RevLocal
When Purchasing Home Electronic Devices, 88% Of Americans Claimed That Product Reviews Were The Most Prominent Element
Data reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display advertisements at 49%.
Source: Statista
77% Of Customers Would Most Likely Submit A Review If They Were Asked
More than a 35% would leave a review to notify others about their consumer encounter and 24% would certainly direct their review to the business itself.
Over a 26% would want to post a review to assist other people with their decision making process.
Source: Podium
Unfavorable Reviews Can Improve Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, individuals devote more than 5 times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
Online Reviews Impact 67.7% Of Consumer Buying Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
89% Of Clients Choose To Read Reviews Using Their Smart Devices
Be it via an app or a mobile web browser, consumers prefer to read reviews on their phones.
Source: Statista
Consumers Reading Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done much faster. Therefore, purchasing choices are made quickly.
Online reviews are obviously persuasive, yet online marketers have not necessarily come to appreciate the power of them.
Source: Martech Zone
74 Percent Of Local Businesses Have At Least 1 Google Review
A single review is far from sufficient to improve your website's SERP ranking.
Taking a look at online scores stats, we found out that a business requires to have approximately 40 reviews before users "Award" it with a star.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews World-wide
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers