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74 Percent Of Local Companies Have At Least One Google Review
One review is far from adequate to enhance your site's SERP ranking.
Taking a look at online scores statistics, we found out that a company needs to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element
Stats reveal that reviews were more helpful than Television advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
A One Star Boost In Rating Can Cause A 5% To 9% Increase In Business Income
Businesses that treat clients fairly generally prosper, review websites help make sure of that.
Source: Statuslabs
60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store shopping is affected substantially by blogs and reviews on social networks. With men being two times as likely to be affected than ladies.
Reviews and rating stats show people value the opinion of peers more than any other content.
Source: Collective Bias
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'always' or 'extremely often'.
Source: Trust You
A Single Business Review Can Lift Its Conversions By 10%
Online review statistics show user-generated content can do wonders in terms of conversions.
A single review can have a massive impact on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can provide an astonishing 44 percent increase.
Source: RevLocal
83 Percent Of Consumers Do Not Rely On Advertising
The conventional channels to reach clients aren't as prominent as they used to be. Many users who no longer trust advertisements select to pay attention to consumers' recommendations online.
Source: Statuslabs
70 Percent Of Consumers Choose To Learn About A Business Via Reviews And Posts, Rather Than Advertisements
Ads are all well and good, but it's worth trying a different approach also. Reviews are by far the very best method to find the truth about a product or service.
Source: Statuslabs
77% Of Clients Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.
It is for this reason that businesses should to be constantly asking for reviews.
Source: Statuslabs
73% Of Consumers Believe Customer Reviews Are More Vital Than Star And Number Scores
Online review stats make it clear people aren't satisfied with scores alone.
Client reviews make the statistics appear more genuine which is what the potential consumers are trying to find. Practically a third of customers say composed reviews are the only function that makes them think the websites' reviews are relevant and beneficial.
Source: Fan and Fuel
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Won't Use A Business
This stat is among many that show the importance of online rankings. Now that news of client complete satisfaction travels this quick, keeping your clients pleased is more important than ever.
57% of customers have looked for companies with more than four stars in 2018, which is up from 48 percent in 2017.
Moreover, 11% looked just for organizations with an ideal five star rating.
Source: Brightlocal