90 Percent Of Customers Need Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about very first impressions?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

Unfavorable Reviews Can Boost Conversion By As Much As 85%

It sounds crazy, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, individuals spend more than 5 times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

67% Of Customers Say Reviews Are A "Very Crucial" Factor When Picking A Solution Provider

Reviews have a massive effect on their decision when consumers have to select a service provider.

Source: DemandGenReport

86 Percent Of Customers Would Think About Writing A Review For A Business

Your customers are your most important resource, and it's not just because of the cash they invest at your business. If you give them a great experience, they will be willing to share it.

Source: Brightlocal

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and want the very best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the buying decision.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Company

The star rating is the first thing consumers see. Still, users pay attention to other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

82 Percent Of Consumers Visit Review Sites Due To The Fact That They Wish To Acquire A Product Or A Service And Want To Get The Facts About The Businesses Services And Products.

Users come since they have actually already formed a buying decision. The majority of them (89%) buy within a week of their visit.

Source: RevLocal

52% Of Customers Trust A Product More If It Has Negative Reviews Also

We already discussed the negative and positive reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Consumers expect to see some negative reviews.

Source: Capterra

Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is currently the most popular social network which can also affect our buying decisions.

According to social media reviews stats, Facebook affects more than half of users' purchase decisions.

If it has positive reviews, Facebook reviews statistics reveal that 4 out of five users are more likely to rely on a local business.

Source: RevLocal

One-half Of All Of The Millennial's "Always" Read Online Reviews For Companies

More youthful individuals know the worth of being informed. User-generated material has an unassailable influence on consumers.

They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

70 Percent Of Customers Need To Check Out At Least Four Reviews Before They Can Trust A Business

4 reviews may be too few. The majority of people check out many more reviews to get an idea of how business is in fact doing. Do not depend on that figure alone.

Source: Brightlocal

89% Of Clients Browse A Companies Reactions To Reviews

Not only do a lot of shoppers read the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.

Source: Brightlocal

49 Percent Of Customers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency also.

The share of clients, who take notice of the variety of reviews is currently at 46%.

Source: Brightlocal

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Customers

24% of US buyers consider reviews as 'exceptionally influential'.

To illustrate the importance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for an item with reviews and those exact same customers are also happy to accept slower shipping times for such items.

Source: Turntonetworks

71% Of Millennials Browse Customer Reviews Of Expert Services

More than half of all people in need of a professional service rely on online reviews.

According to online reviews stats, 59% used online reviews to pick a physician or a lawyer.

Younger people (age 18-35) are much more inclined to employ a professional based upon online reviews. Just 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters