74 Percent Of Local Companies Have At A Minimum, 1 Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Looking at online rankings statistics, we found out that a business needs to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Online Product Reviews About An Item Can Boost Its Conversion Rate By A Staggering 270%

User review statistics show the purchase possibility for an item with 5 reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center

70% Of Customers Prefer To Learn About A Business Through Reviews And Posts, Instead Of Advertisements

Advertisements are all well and good, however it deserves trying a different approach as well. Reviews are by far the very best method to find the truth about a product or service.

Source: Statuslabs

Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of United States Customers

24% of US buyers consider reviews as 'very influential'.

To highlight the significance of online reviews and scores, did you understand that 81 percent of customers will pay more for a product with reviews and those very same clients are also happy to accept slower shipping times for such products.

Source: Turntonetworks

70 Percent Of Consumers Need To Read At Least 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. The majority of people check out a lot more reviews to get an idea of how business is actually doing. Don't depend on that statistic alone.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are numerous models which fit your criteria. How do you pick the very best one for you? Well, you read online reviews.

With the help of other customers, you quickly choose one that works for you. That's how favorable reviews convert consumers into customers.

Source: Consumer Affairs

77% Of Consumers Would Likely Post A Review If They Were Asked

More than a 35% would submit a review to advise others about their client encounter and 24% would definitely direct their review to the business itself.

Over a 26% would be willing to post a review to assist other individuals with their decision making process.

Source: Podium

More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

When Purchasing Home Electronics, 88% Of Americans Declared That Product Reviews Were The Most Prominent Factor

Statistics reveal that reviews were more effective than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

90% Of Consumers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what people say about very first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

53% Of Customers Expect Companies To Answer Back Within A Week To Negative Reviews

Online review statistics clarify that 63% of consumer reviews stay without a reaction. That's regrettable, because those companies are losing consumers that way.

Source: Review Trackers

Most Best Selling Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star ratings are suspicious. Someone always has a little bit of a gripe. That's why it is unnatural to get perfect 5 star scores. In some cases a lower rating in fact helps your overall score.

According to consumer rating statistics, conversion rates start to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are fake. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

A Solitary Business Review Can Lift Its Conversions By 10%

Online review stats reveal user-generated material can do miracles in terms of conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44 percent increase.

Source: RevLocal

72% Of Customers Will Not Take Action Before They Check Out Some Reviews

Irrespective of how attractive your marketing is, you still need consumer reviews. There is no other way around it. Customers are still ready to hear you out, but they trust other people more.

Source: My Testimonial Engine