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Users Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. Purchasing choices are made rapidly.
Online reviews are clearly convincing, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
90% Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about first impressions?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
If you don't have reviews on your site, think about asking your visitors to compose one.
Source: Martech Zone
Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of businesses really utilize them.
Although we now understand why client reviews are so powerful, most businesses obviously don't.
Source: LsaInsider
89% Of Clients Choose To Read Reviews On Their Smart Devices
Be it via an app or a mobile web browser, consumers choose to read reviews on their smart phones.
Source: Statista
The Typical Review Word Count Has Actually Become 65% Shorter Since 2010
These days reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
15% Of Visitors Don't Trust Businesses Without Having Online Reviews
No trust implies no interactions. 15% of prospective consumers won't even think about working with a business they can't find opinions about.
Source: Statuslabs
89% Of Consumers Read A Companies Replies To Reviews
Not only do a lot of shoppers check out the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
One-half Of All Of The Millennial's "Constantly" Read Online Reviews For Companies
More youthful people know the value of being informed. User-generated content has an unassailable influence on consumers.
If businesses stop to consider the power of client reviews over millennials, they will realize what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
53 Percent Of Americans Consider Product Reviews And Scores As The Most Important Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a big part of the buying decision.
Source: Statista
53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review statistics reveal that 63% of client reviews go on without a response. That's too bad, due to the fact that those companies are losing customers that way.
Source: Review Trackers
Positive Reviews Encourage 68 Percent Of Customers To Use Local Businesses
Given that the huge majority of consumers check out reviews, you would want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Rely On A Business
4 reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how business is in fact doing. Do not depend upon that statistic alone.
Source: Brightlocal