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Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
US Shoppers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews
When people read reviews, they concentrate on different aspects of the shopping experience. However according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
Over Half Of Consumers Will Not Utilize A Company If It Has Less Than A 4 Star Score
This stat is one of many that show the importance of online ratings. Now that news of customer complete satisfaction travels this quick, keeping your clients delighted is more vital than ever.
57 percent of customers have actually looked for companies with more than four stars in 2018, which is up from 48% in 2017.
Additionally, 11 percent looked just for services with a best five star rating.
Source: Brightlocal
89% Of Shoppers Like To Read Reviews On Their Smartphones
Be it via an app or a mobile browser, people today choose to read reviews on their mobile devices.
Source: Statista
61% Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Typically two thirds of companies have outstanding and great ratings. Just 5% of businesses have a rating below 3 stars.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
91% Of Millennials Trust Online Reviews As Much As Friends And Family
Online review statistics put consumers' reviews as the most credible source of suggestions. Online reviews generally carry the very same weight as guidance from loved ones.
Source: Brightlocal
15 Percent Of Visitors Don't Trust Businesses Without Online Reviews
No trust implies no interactions. 15 percent of potential clients won't even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can also influence our buying decisions.
According to social media reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats reveal that four out of five users are most likely to trust a local business.
Source: RevLocal
Since They Want To Acquire A Service Or An Item And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Check Out Review Sites.
Review websites are places that customers go to get the facts about a service, product or business. Due to the fact that they have already formed a purchase decision, users come. The bulk of them (89 percent) buy within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
Google Represents 57.5 Percent Of All Reviews World-wide
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
These the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers