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49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency as well.
The share of clients, who pay attention to the variety of reviews is currently at 46 percent.
Source: Brightlocal
74 Percent Of Local Companies Have At Least 1 Google Review
One review is far from adequate to enhance your website's SERP ranking.
Looking at online scores data, we discovered that a company needs to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services
Leisure and business tourists alike read reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'constantly' or 'extremely often'.
Source: Trust You
86 Percent Of Customers Would Think About Composing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be prepared to share it if you provide them a good experience.
Source: Brightlocal
The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010
In the present day reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is equivalent to that of a twitter tweet.
Source: Review Trackers
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More
We already discussed the positive and negative reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers expect to see some negative reviews.
Source: Capterra
53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review stats prove that 63% of customer reviews stay without a reaction. That's too bad, because those businesses are losing customers that way.
Source: Review Trackers
67% Of Consumers Report Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider
When clients have to pick a service provider, reviews have a massive influence on their decision.
Source: DemandGenReport
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization
The star score is the first thing consumers see. Still, users take notice of other factors too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
61 Percent Of Local Businesses Have An Average Rating Of 4 To 5 Stars
Overall 2 out of 3 companies have good and awesome ratings. Just 5% of companies have a score below 3 stars.
Source: Brightlocal
Most Best Selling Products Have A Typical Rating Of 4.2 To 4.7
You can't make everyone delighted, which is why perfect 5 star ratings are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star scores. In some cases a lower rating really helps your overall rating.
According to consumer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
71% Of Millennials Browse Consumer Reviews Of Expert Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews data, 59% used online reviews to pick a doctor or an attorney.
Young people (age 18-35) are a lot more inclined to employ a professional based on online reviews. Just 19% of millennials will think about working with an attorney without any.
Source: Thomson Reuters
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Utilize A Company
This stat is one of lots of that highlight the significance of online ratings. Now that news of customer complete satisfaction travels this fast, keeping your clients happy is more important than ever.
57% of customers have looked for business with more than four stars in 2018, which is up from 48% in 2017.
Moreover, 11% looked just for companies with an ideal five star score.
Source: Brightlocal
Reviews Shared On Twitter Can Help Boost Sales By 6.46%
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
People Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done much faster. For that reason, buying choices are made rapidly.
Online reviews are obviously persuasive, yet online marketers have not always come to value the power of them.
Source: Martech Zone