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98 Percent Of Yelp's Visitors Bought From A Business They Found On The Site
Normally, 142 million customers visit Yelp each month. If you haven't declared your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency too.
The share of clients, who focus on the number of reviews is currently at 46%.
Source: Brightlocal
Reviews Are The Third Most Prominent Ranking Aspect For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use A Service
This stat is one of many that highlight the significance of online rankings. Now that news of client complete satisfaction travels this fast, keeping your clients happy is more crucial than ever.
57 percent of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
Moreover, 11% looked only for organizations with a best five star rating.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are positive. Customers expect to see some negative reviews.
Source: Capterra
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing decisions.
According to social media reviews data, Facebook impacts more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews statistics reveal that four out of five users are more likely to rely on a local business.
Source: RevLocal
Reviews Published On Twitter Can Help Improve Online Sales By 6.46%
Online review stats reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
The Majority Of Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a vendor. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
91% Of Millennials Trust Online Reviews As Much As Loved Ones
Online review statistics position customers' reviews as the most credible source of recommendations. Online reviews generally bring the very same weight as suggestions from family and friends.
Source: Brightlocal
90% Of Customers Need Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals say about first impressions?
Users get their first impression of your businesses through reviews. Generally through less than 10 of them.
If you do not have reviews on your site, consider asking your visitors to compose one.
Source: Martech Zone
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Customers
24% of US shoppers consider reviews as 'very influential'.
To show the significance of online reviews and ratings, did you know that 81 percent of customers will pay more for a product with reviews and those same clients are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
88% Of Americans Claimed That Product Reviews Were The Most Influential Factor When Buying Home Electronics
Stats reveal that reviews were more successful than TV advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
The Majority Of People Aged 25-34 Posted Reviews
According to Statista, the younger generations are seemingly the more vocal ones.
Source: Statista
15 Percent Of Visitors Do Not Trust Businesses Without Any Online Reviews
No trust indicates no interactions. 15 percent of potential consumers won't even think about working with a company they can't discover viewpoints about.
Source: Statuslabs