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Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses
More youthful people understand the worth of being informed. User-generated content has an unassailable impact on consumers.
They will recognize what they've been missing out on if businesses stop to consider the power of consumer reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of consumers, who take notice of the number of reviews is presently at 46 percent.
Source: Brightlocal
Customers Could Invest 31% More With A Business That Has Great Reviews
Focus on this fact. The more detailed other users describe your services or product, the more cash you can charge and consumer review stats reveal to us exactly just how much more.
Source: Martech Zone
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Consumers
24% of US buyers consider reviews as 'incredibly influential'.
To highlight the importance of online reviews and ratings, did you understand that 81 percent of consumers will pay more for a product with reviews and those same customers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
Just 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies really utilize them.
Although we now know why consumer reviews are so effective, the majority of businesses apparently don't.
Source: LsaInsider
The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010
Lately reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
90 Percent Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about first impressions?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Consider asking your visitors to write one if you don't have reviews on your site.
Source: Martech Zone
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
61 Percent Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Overall two-thirds of businesses have exceptional and good rankings. Just 5% of businesses have a ranking below three stars.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.
Today's shoppers are wary and want the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
83% Of Clients Don't Trust Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust advertisements choose to focus on customers' suggestions online.
Source: Statuslabs