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49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, but they consider their quantity and recency too.
The share of customers, who take notice of the variety of reviews is presently at 46%.
Source: Brightlocal
Online Item Reviews About A Product Can Amplify Its Conversion Rate By More Than 270%
User review statistics reveal the purchase possibility for an item with five reviews is 270 percent higher than the exact same item without reviews.
Source: Spiegel Research Center
95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike check out reviews to form a viewpoint. Business travelers check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Almost All Consumers, Who Utilize Online Reviews, Read Them Early On In The Purchasing Process
Let's say you want to buy a brand-new car and there are several models which fit your criteria. How do you pick the best one for you? Well, you read online reviews.
With the help of other customers, you manage to pick a model that works for you. That's how positive reviews transform customers into clients.
Source: Consumer Affairs
71% Of Millennials Search Consumer Reviews Of Expert Services
More than half of all individuals in need of a professional service turn to online reviews.
According to online reviews stats, 59% utilized online reviews to choose a doctor or an attorney.
Young people (age 18-35) are a lot more inclined to work with an expert based upon online reviews. Only 19% of millennials will think about employing an attorney without any.
Source: Thomson Reuters
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of American Customers
24% of US buyers consider reviews as 'extremely influential'.
To illustrate the value of online reviews and scores, did you know that 81 percent of customers will pay more for a product with reviews and those very same clients are also willing to accept slower shipping times for such items.
Source: Turntonetworks
83% Of Customers Don't Trust Advertising
The conventional channels to reach consumers aren't as influential as they utilized to be. The majority of users who no longer trust ads choose to pay attention to clients' recommendations online.
Source: Statuslabs
88% Of Executives Judge Reputation Risk As A Top Business Problem
Reputation management stats indicate a company's reputation does not impact just the consumers. Potential employees also take a look at scores and read reviews.
Source: Deloitte
Clients Could Invest 31 Percent More With A Business That Has Fantastic Reviews
Focus on this fact. The better other users explain your services or product, the more money you can charge and customer review statistics reveal to us precisely just how much more.
Source: Martech Zone
More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70%
One negative review suffices for 35 percent of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
77% Of Individuals Don't Trust Reviews That Are Older Than 3 Months
Clients don't care how good your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that companies should to be continuously asking for reviews.
Source: Statuslabs
Most Local Businesses Have Approximately 39 Google Reviews
Individuals like to share their experience after they have visited a supplier. Online review trends reveal people choose to comment if they had a favorable experience, rather than a unfavorable or average one.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization
The star ranking is the first thing consumers see. Still, users take notice of other aspects also, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of American consumers.
Source: Statista