89% Of Customers Browse A Businesses Reactions To Reviews

Not only do many customers check out the review replies, 30% of them value them highly. Practically 96% read the replies to their own reviews.

Source: Brightlocal

Because They Want To Acquire A Service Or A Product And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Check Out Review Sites.

Review sites are locations that people go to get the truth about a business, product or service . Users come due to the fact that they have already formed a buying decision. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

30% Of Consumers Feel Favorable To A Company Which Responds To Online Reviews

Staying connected with your consumers establishes trust. Even something easy like responding to their reviews and comments can make them feel appreciated.

As you might expect, clients who feel this way are going to spend more money with a company.

Source: Statuslabs

Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270%

User review statistics reveal the purchase probability for a product with 5 reviews is 270% higher than the same product without reviews.

Source: Spiegel Research Center

77% Of Clients Would Definitely Submit A Review If They Were Asked

More than a 35% would do it to educate others about their consumer encounter and 24% would probably direct their review to the company itself.

Over a 26% would be willing to give a review to assist other people with their decision making process.

Source: Podium

Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, variety, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

70% Of Customers Prefer To Find Out About A Business Via Short Articles And Reviews, Rather Than Ads

Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are by far the best way to find the truth about a product or service.

Source: Statuslabs

63.6% Of Consumers Visit Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats show the basic appeal of a site can just go so far.

Source: Review Trackers

91 Percent Of Millennials Turn To Online Reviews As Much As Family And Friends

Online review stats put customers' reviews as the most credible source of suggestions. Online reviews generally carry the same weight as advice from friends and family.

Source: Brightlocal

72% Of Clients Will Not Take Action Unless They Read Some Reviews

No matter how captivating your marketing is, you still need customer reviews. There is no other way around it. Clients are still happy to hear you out, however they rely on other individuals more.

Source: My Testimonial Engine

61% Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Overall 2 out of 3 businesses have outstanding and great ratings. Just 5% of businesses have a score below three stars.

Source: Brightlocal

73% Of Customers Believe Consumer Reviews Are More Important Than Star And Number Scores

Online review data make it clear individuals aren't pleased with ratings alone.

Consumer reviews make the statistics appear more genuine which is what the potential consumers are looking for. Almost a 3rd of customers say written reviews are the only feature that makes them think the websites' reviews are appropriate and beneficial.

Source: Fan and Fuel

The Majority Of Popular Products Have An Average Rating Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to consumer rating statistics, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

A Lot Of Local Businesses Have Approximately 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a average or unfavorable one.

Source: Brightlocal

If A Business Handles Problems Rapidly And Efficiently, 95% Of Unhappy Clients Will Return To A Company

Clients do not expect you to be perfect. They do expect you to deal with things when they go wrong. If there is nothing else a business can do to solve a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to purchase a new car and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read the reviews.

With the help of other people, you quickly choose a model that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs