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82 Percent Of Customers Check Out Review Websites Due To The Fact That They Want To Buy A Product Or A Service And Wish To Get The Facts About The Businesses Services And Products.
Users come because they have actually already formed a buying decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
88% Of Executives Consider Reputation Risk As A Top Business Concern
Reputation management statistics suggest a company's reputation does not affect just the consumers. Prospective employees also look at rankings and take a look at reviews.
Source: Deloitte
Software Application Reviews Influence Over 98% Of All Purchasers
18% of software application buyers consider reviews to be an important factor in the purchase procedure. Software application reviews have no impact whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all tourists report that they read reviews 'always' or 'really frequently'.
Source: Trust You
71% Of Millennials Search Customer Reviews Of Expert Services
Over half of all people in need of a professional service turn to online reviews.
According to online reviews data, 59% utilized online reviews to choose an attorney or a physician.
Younger people (age 18-35) are much more inclined to hire an expert based upon online reviews. Just 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
72% Of Clients Will Not Take Action Before They Check Out Some Reviews
Irrespective of how attractive your marketing is, you still require customer reviews. There's no way around it. Customers are still happy to hear you out, however they trust other people more.
Source: My Testimonial Engine
89% Of Shoppers Choose To Read Reviews On Their Cell Phones
Be it through an app or a mobile web browser, customers choose to read reviews on their mobile phones.
Source: Statista
53% Of Customers Anticipate Businesses To Respond Within A Week To Negative Reviews
Online review stats clarify that 63% of consumer reviews stay without a response. That's regrettable, due to the fact that those businesses are losing customers that way.
Source: Review Trackers
73% Of Customers Believe Customer Reviews Are More Important Than Star And Number Rankings
Online review statistics make it clear individuals aren't pleased with ratings alone.
Written reviews make the stats appear more authentic which is what the potential consumers are searching for. Nearly a 3rd of customers state written reviews are the only function that makes them believe the sites' reviews are useful and relevant.
Source: Fan and Fuel
Online Reviews Affect 67.7% Of Customer Buying Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Positive Reviews Encourage 68 Percent Of Customers To Choose Local Businesses
Given that the vast bulk of consumers read reviews, you would want yours to be inviting to brand-new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83% Of Customers Don't Trust Advertising
The traditional channels to reach clients aren't as influential as they used to be. A lot of users who no longer trust ads pick to take notice of customers' suggestions online.
Source: Statuslabs
70% Of Consumers Choose To Find Out About A Business Via Short Articles And Reviews, Rather Than Ads
Advertisements are all well and good, but it's worth attempting a different approach as well. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
53% Of Americans Consider Item Reviews And Scores As The Most Essential Part Of Online Shopping.
Today's consumers are wary and want the very best bang for their buck. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are totally free, a surprisingly low number of companies actually use them.
Although we now know why consumer reviews are so powerful, a lot of businesses apparently do not.
Source: LsaInsider
83% Of All Younger Buyers Were Invited To Leave A Review Recently
Of those invited, 80% of consumers did give a review. In general, companies have actually asked 66% of all clients to give a review on their company.
Source: Brightlocal
Google Represents 57.5% Of All Reviews World-wide
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
These the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers