73 Percent Of Consumers Think Client Reviews Are More Vital Than Star And Number Rankings

Online review stats make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the stats appear more authentic which is what the would-be consumers are searching for. Nearly a 3rd of consumers say written reviews are the only feature that makes them think the websites' reviews are helpful and relevant.

Source: Fan and Fuel

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new automobile and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read the reviews.

With the help of other consumers, you quickly select a model that works for you. That's how favorable reviews convert consumers into clients.

Source: Consumer Affairs

70 Percent Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people read much more reviews to get an idea of how business is in fact doing. Don't depend upon that statistic alone.

Source: Brightlocal

The Majority Of Best-selling Products Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star scores.

According to customer rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

89% Of Consumers Read A Businesses Responses To Reviews

Not only do most individuals check out the review replies, 30% of them hold them in high regard. Almost 96% read the replies to their own reviews.

Source: Brightlocal

Favorable Reviews Encourage 68 Percent Of Customers To Use Local Businesses

Because the large majority of customers read reviews, you would want yours to be appealing to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

US Shoppers Consider "Product Performance" To Be The Most Useful Info In Product Reviews

When individuals check out reviews, they concentrate on different aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of American customers.

Source: Statista

83% Of All Younger Customers Were Asked To Post A Review Recently

Of those asked, 80% of consumers did leave a review. Overall, companies have asked 66% of all consumers to leave a review on their business.

Source: Brightlocal

The Majority Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends show people choose to comment if they had a favorable experience, rather than a mediocre or unfavorable one.

Source: Brightlocal

82% Of Consumers Visit Review Websites Due To The Fact That They Wish To Buy A Service Or An Item And Wish To Get The Truth About Business Products And Services.

Users come because they have currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the negative and positive reviews and their effect on consumers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. Customers anticipate to see some unfavorable reviews.

Source: Capterra